Communications Lead

Webflow is the agentic web marketing platform for modern marketing teams, helping organizations build, manage, and optimize high-performing web experiences that drive predictable growth and strengthen brand trust. Building at Webflow will need grit, because we move fast, without ever sacrificing craft or quality. We’re looking for an experienced Communications Lead to own the next phase of our strategy and growth for how we elevate Webflow’s story and how we bring it to market – be it about our company, thought leadership, product, customers, and more. This highly strategic role will be responsible for shaping and delivering the company’s narrative, managing external communications, overseeing media relations, crisis communications, and brand reputation as we scale globally. In this role, you will partner with our executives, product marketing, social, and brand marketing teams to develop communication strategies that support key brand moments and product launches, driving of voice across key media partners and publications, and amplifying Webflow’s narrative. About the role: - Location: Remote-first (United States) - Full-time - Permanent - Exempt - The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills. - United States (all figures cited below are in USD and pertain to workers in the United States) - Zone A: $184,000 - $230,000 - Zone B: $172,500 - $216,000 - Zone C: $161,500 - $202,000 This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals. Please visit our Careers page for more information on which locations are included in each of our geographic pay zones.

However, please confirm the zone for your specific location with your recruiter. - Application Information: - Application deadline: applications accepted on an ongoing basis until position is closed and filled - This posting is for an existing vacancy - Reporting to the Director of Communications As a Communications Lead, you’ll … - Partner with our executives, customers, investors, and other leaders at Webflow to develop key narratives we want to bring to market, secure buy-in from leadership on comms strategy, and activate it across all earned and owned media channels. - Oversee and execute all aspects of Webflow's external communications strategy, including developing and implementing media plans, coordinating press opportunities, and collaborating closely with internal comms, social, and employer brand to ensure consistent messaging across every channel. - Own executive voice strategy: partner directly with the C-suite on press opportunities, speeches, op-eds, and thought leadership. - Lead external press relations by managing PR agencies to deliver strategic, measurable results, while partnering with internal comms, social, and employer brand teams to ensure Webflow’s story is amplified with clarity and impact. - Develop and maintain lasting relationships with key business and tech media to ensure they understand Webflow’s unique position as the agentic web marketing platform. - Advise the executive team on communications strategy and thought leadership opportunities, preparing them to maximize opportunities including media interviews and public engagements (e. g. , keynotes, podcasts, etc. ). - Work cross-functionally with marketing, product, and other teams to amplify and extend the reach of our biggest campaigns and company milestones.