Account Executive, Drybar and Curlsmith - Seattle
$75.91k - $94.89kHelen of Troy
Account Executive, Drybar & Curlsmith- Seattle
Reporting to the Sr. Regional Sales Manager, the Sales Manager is responsible for driving sales growth and driving brand growth across major retail partners, including Ulta, Sephora, Macy's, and Nordstrom. This role develops and nurtures strategic retail relationships to increase sales, build brand awareness and deliver exceptional in-store experience.
With a portfolio that includes powerhouse brands like Drybar and Curlsmith, as well as select emerging brands, you'll play a pivotal role in shaping the future of our beauty business at retail. The Account Executive manages a defined territory while providing leadership to Account Coordinators, Independent Contractors, and cultivates relationships amongst store leadership.
We're seeking a results-oriented leader with strong retail expertise, a passion for the beauty industry, and the ability to inspire teams to deliver exceptional outcomes.
Territory Sales Growth
- Build and execute strategic growth plans with retail partners to drive incremental sales and strengthen long-term relationships.
- Plan, coordinate, and execute in-store events that elevate customer experience, drive traffic, and increase brand visibility while achieving set sales goals.
- Optimize call cycles and store visits to maximize productivity/ROI, brand presence, and impactful engagement with store teams.
- Ensure all locations consistently support our product and marketing campaigns through customer interactions, trainings, and successful execution of visual direction.
- Maintain a high level of knowledge of all products as well as ingredients.
- Provide best-in-class shopper experience to attract and retain customers.
Retailer Ownership & Growth
- Own key door and retail management relationships with Ulta, Sephora, Nordstrom, and Macy to drive sales growth, educate and bring brand awareness.
- Build strong relationships with store management, regional/district managers, event managers, education managers and retail store associates within multiple retail locations.
- Leverage tools such as sales reporting, SalesForce and Independent Contractors (IC) to develop and refine territory strategy.
- Experience conducting strategic planning sessions, including quarterly business reviews and event planning meetings with store partners.
Team Leadership
- Responsible for recruiting, hiring, inspiring, scheduling, developing, and retaining Account Coordinators and/or Independent Contractors. Ensure they achieve "sales per hour" and "items per transaction" goals.
- Challenge conventional thinking and drive new store in-store activity to elevate team performance.
- Plan and execute in-store events, ensuring sales targets are met and strong ROI is achieved.
- Plan and manage budgets in partnership with the Regional Manager and Sales Director.
- Create an open and collaborative environment that influences both internal & external sales teams.
Operational Excellence
- Set and track measurable goals: pivot strategies quickly to ensure results.
- Identify and remove obstacles to success, creating a culture of agility and performance.
- Maintain Salesforce Calendar, SharePoint tracking grids, and retailer store visit portals.
- Ensure all locations consistently support our product and marketing campaigns through customer interactions, trainings, and successful execution of visual direction.
- Meet all deadlines for requests including calendar, call cycle, expenses, and event recaps. Understand retail partner protocols, support, and adhere to their policies.
- Provide weekly sales recaps of personnel and selling freelance performance including competitive feedback to Regional Manager and Director.
Skills Needed To Be Successful In This Role:
- Proven sales growth in the beauty industry, with expertise across Ulta, Sephora, and multi-channel retail environments.
- Demonstrated ability to develop strategic territory plans in partnership with Regional Sales Manager and leadership.
- Strong communication skills (verbal, written, interpersonal).
- Proficient in Microsoft Office (Excel, PowerPoint, Word, Outlook).
- Expertise in negotiation, analytics, sales planning, budgeting and relationship management.
- Skilled in coaching, process development, and market strategy.
Minimum Qualifications:
- Bachelor's Degree
- 3+ years of previous territory sales management calling on major US retail accounts
- This role requires reliable transportation to travel to various store locations; a valid driver's license may be required depending on region
- Work Schedule Tuesday- Saturday (occasional Sunday)
- Proven experience leading and developing high-performing teams to deliver exceptional results
- Experience in the hair category, especially related with curly/textured hair, salons, etc.
- Authorized to work in the United States on a full-time basis
Preferred Qualifications:
- Licensed and experienced Hairstylist/Cosmetologist
- Bilingual English/Spanish capabilities
In California, Colorado, Massachusetts, New Jersey and New York, the standard base pay range for this role is $75,910 - $94,887 annually. This base pay range is specific to California, Colorado, Massachusetts, New Jersey and New York and may not be applicable to other locations. Actual salaries will vary based on several factors, including but not limited to location, experience, skill level, and performance. The range listed is just one component of the total compensation package for employees.
Benefits: Salary + Bonus, Healthcare, Dental, Vision, Paid Holidays, Paid Parental Leave, 401(k) with company match, Basic Life Insurance, Short Term Disability (STD), Long Term Disability (LTD), Paid Time Off (PTO), Paid Charitable (volunteer) Leave, and Educational Assistance.
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