Campaign Manager, Paid Social

Duties / Responsibilities: Independently manage paid social campaigns, optimizing ad placements, targeting, and creative to meet client goals. Handle client servicing by effectively engaging with mid-level stakeholders to discuss ad performance, audience targeting adjustments, and creative testing. Identify and escalate critical performance issues, ad disapprovals, and client concerns with a clear resolution plan. Manage 8-10 accounts at full bandwidth or $40,000 in Monthly Recurring Revenue (MRR). Proficient in setting up and managing campaigns on Meta, TikTok, and LinkedIn Ads with a focus on platform best practices. Developing understanding of Multi‑Touch Attribution for social platforms, able to support campaign analysis and attribution reporting for clients. Stay updated on paid social trends and best practices, proactively adjusting campaigns to align with platform updates and audience behavior. Develops creative strategies for social ads, engaging in testing to improve creative performance. Conduct A/B testing, audience segmentation, and creative adjustments to improve engagement and ROI. Present data‑driven insights to clients, offering recommendations to enhance paid social engagement. Analyze client business models and align paid social strategies with revenue and engagement objectives. Contribute to internal training efforts, mentoring junior team members on campaign execution best practices. Execute operational workflows to improve campaign efficiency and effectiveness. Required Skills / Abilities: Strong understanding of social ad targeting, budget management, and ad creative strategies. 2‑3 years of client management experience, primarily with SMBs. Can independently manage client interactions related to paid social campaign updates. Expertise in optimizing ad performance through testing, data analysis, and audience segmentation. Demonstrates ability to engage with clients confidently, discussing performance metrics and addressing questions with minimal supervision. Proficiency in Meta, TikTok, and LinkedIn Ads platforms. Understands how different business models affect paid social strategy, contributing insights during team discussions. Excellent problem‑solving skills and the ability to handle mid‑tier escalations independently. Manages daily operational tasks in paid social campaigns, adhering to workflow guidelines and ensuring smooth execution. Strong organizational skills to manage multiple projects and deadlines simultaneously. Ability to adapt to changes in paid social platforms and industry trends. Physical Requirements: Prolonged periods of sitting at a desk and working on a computer. Benefits: Shared Financial Success – total annual compensation is market competitive with a salary range of $75,000‑$85,000. Health and Family Benefits – comprehensive medical, dental, and vision coverage options for employees and families. Wi‑Fi Reimbursement – monthly reimbursement to help cover internet expenses while working. Unlimited PTO – flexibility and trust to take time off as needed. Paid Holidays – 13 fully paid holidays throughout the year. Community Impact – support for local charitable organizations. Equal Opportunity Employer Statement: GR0 is proud to be an Equal Opportunity Employer. We do not discriminate based upon race, religion, color, national origin, sexual orientation, gender, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. #J-18808-Ljbffr GR0