SSP Manager - Programmatic Advertising

Newsweek is the global media organization that has earned audience time and trust for more than 90 years. Newsweek reaches 100 million people each month with thought-provoking news, opinion, images, graphics, and video delivered across a dozen print and digital platforms. Headquartered in New York City, Newsweek also publishes international editions in EMEA and Asia. Adprime, SSP Manager – Programmatic Advertising (Ads. txt / Supply Path Optimization) Adprime is the largest digital Healthcare publishing platform and programmatic provider that offers solutions for reaching healthcare professionals (HCP) and direct-to-consumer (DTC) brands. About the Role Adprime is looking for an experienced SSP Manager to join the growing programmatic team. This role is ideal for someone with a strong understanding of the SSP platform, programmatic advertising, supply path optimization, and ads. txt/app-ads. txt implementation. You will work closely with publishers, SSPs, DSPs, and internal teams to onboard partners, optimize supply quality, increase revenue, and ensure transparency across the supply chain. Key Responsibilities - Manage and grow relationships with SSPs, publishers, and strategic supply partners. - Drive implementation and adoption of ads. txt and app-ads. txt across publisher inventory. - Validate and troubleshoot ads. txt, app-ads. txt, sellers. json, and SupplyChain (schain) implementation. - Monitor and improve ads. txt compliance rates, supply quality, and inventory transparency. - Analyze programmatic performance metrics including bid requests, win rates, fill rates, CPMs, render rates, and revenue.

- Collaborate with Demand, Ad Operations, and tech teams to resolve technical issues and optimize integrations. - Identify opportunities to improve supply path efficiency and maximize monetization. - Support onboarding of new publishers and SSP integrations. - Prepare performance reports and provide optimization recommendations. - Stay current with IAB standards and evolving programmatic best practices. Required Qualifications - 3+ years of experience in programmatic advertising, preferably within an SSP, exchange, or publisher environment. - Strong knowledge of: - Ads. txt & App-ads. txt - Sellers. json - SupplyChain Object (schain) - OpenRTB - Supply Path Optimization (SPO) - Experience working with SSPs, DSPs, publishers, and programmatic exchanges. - Strong analytical skills with the ability to interpret large datasets and identify optimization opportunities. - Experience using Excel/Google Sheets and reporting tools. - Excellent communication and relationship management skills. - Ability to manage multiple partner relationships in a fast-paced environment. Preferred Qualifications - Experience with CTV, In-App, Mobile, and Display inventory. - Familiarity with IVT verification providers such as DoubleVerify, HUMAN, or Pixalate. - Experience working with GAM, Prebid, Beezwax, or header bidding environments. - Understanding of identity solutions and privacy regulations. Salary range: Up to $150,000 commensurate with experience Newsweek is an equal opportunity employer. We seek employees of diverse backgrounds and are committed to providing an inclusive, equitable and respectful workplace.