Paid Social Strategist — Data-Driven Campaigns & Growth

Chicago, United States; Detroit, United States; New York, United States About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. As a Senior Associate, Paid Social, you will continue down the specialist career track, receiving continual training and close mentorship in all aspects of paid social. You will have already advanced beyond the initial stepping stones of understanding the fundamentals of Social. In this role, you will have increased responsibility and accountability for Paid Social campaign execution and will gain further exposure to account growth opportunities through client-facing missions. Skills and Experience Assist social strategy development work by compiling client research, competitive data and social platform information. Support and improve paid media tactical planning and buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and TikTok. Set up media trackers, build media authorizations and insertion orders, steward the billing process and actualize dollars on an ongoing basis. Assist team in identifying optimization opportunities and making media recommendations. Support community managers to develop and maintain social content calendars for various platforms. Stay current. Though your research and practice, stay ahead of the latest updates regarding tools, techniques and methods related to social media Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience 1+ year or more of practical experience running paid social campaigns. Prior experience using Excel for data management and/or budgeting is a plus. Excellent verbal and written skills; uncommon organizational skills, multi-tasking capabilities, and attention to detail. Most importantly, eager to learn, adaptable, and have a strong interest in the advertising/media industry. Life at WPP Media & Benefits Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary, investing in our employees to inspire transformational creativity. We alsoLead Optimistically,firmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at thecutting edgeof marketing and advertising. WeCreate an Open environmentbuilt on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenwe'retogether, fostering creativity, collaboration, and connection in this open and supportive environment.That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country. Please read our Privacy Notice ( for more information on how we process the information you provide. The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to for more details. US Pay Range

$45,000 - $90,000 USD

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