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Product Manager, Audience Extension Network - Innovation_Delivery_Transformation

$141.2k - $278.3k

Deloitte

Position Summary The TeamConvergeSPORTS is a product-driven business combining Deloitte's sports industry experience with proprietary data, AI-native decision intelligence, and reusable Converge capabilities. We help sports organizations grow revenue, deepen fan engagement, optimize partnerships, and improve commercial performance while operating with the focus of a product company.Audience Extension Network is the monetization layer that helps teams and leagues reach fans beyond the arena by combining first-party fan data, partner inventory, and premium publisher reach. The product sits at the intersection of sports media, retail media, adtech, sponsorship, and data-driven audience activation.Position SummaryConvergeSPORTS is seeking a commercially minded Product Manager to build and scale Audience Extension Network, the platform that helps sports organizations extend their first-party fan data into premium, addressable reach beyond the arena. In this role, you will shape the product vision, translate rich fan and campaign data into compelling commercial narratives, and partner closely with product, engineering, data science, and sales to bring the offering to market. This is an opportunity to sit at the intersection of sports media, retail media, and adtech and turn audience insight into repeatable revenue for some of the biggest names in sports.Recruiting for this role ends on 09/26/26.Work you’ll doAs the Product Manager for Audience Extension Network, you will own the product thinking behind the offering and turn it into a repeatable commercial engine — connecting the data spine, market needs, and go-to-market strategy so the business can monetize fandom more effectively.Define and maintain the product roadmap for Audience Extension Network across audience curation, measurement, targeting, activation, and monetization.Translate large fan, media, campaign, and partner data sets into insights, narratives, and opportunity sizing that support commercial decisions.Partner with sales, marketing, design, engineering, data science, and external partners to shape requirements and prioritize product investments.Support pitches, demos, executive presentations, and client workshops with clear product storytelling and strong commercial framing.Build product collateral such as one-pagers, pitch decks, case studies, demo scripts, and market-facing narratives.Track market, competitor, and category movement across retail media, sports media, sponsorship, and adtech and use those signals to inform roadmap choices.Use feedback from clients, sponsors, publishers, and internal sellers to refine the product experience and improve commercial traction.Help shape pricing, packaging, and commercialization plans so the product can be sold consistently and credibly.Own backlog prioritization and product decisions in partnership with delivery teams so the product can move from concept to repeatable execution.Contribute to where we show up in market by supporting marketing, networking, conferences, and broader brand-building activities.The successful candidate would possess these skills:Commercially minded, with the confidence to pitch, sell, and negotiate in front of clients, sponsors, and internal stakeholders.Skilled at translating dense, data-rich findings into clear narratives that connect analytics to revenue and product decisions.Comfortable operating at the intersection of product, sales, and delivery, and able to align technical and commercial priorities.Entrepreneurial and resourceful, with a bias toward building repeatable, sellable product motions rather than one-off solutions.Strong storyteller who can flex between executive audiences, technical teams, and external partners with equal credibility.QualificationsRequired:Bachelor's degree or equivalent experience.5+ years of experience in product management, product strategy, product marketing, commercial strategy, media, consulting, adtech, or adjacent digital businesses.Experience working with large data sets, analytics outputs, or dashboards and translating them into executive-ready narratives or product decisions.Experience supporting pitches, selling, commercial conversations, or client workshops.Strong understanding of retail media, audience monetization, or digital media economics.Ability to travel 25%, on average, based on the work you do and the clients and industries/sectors you serve.Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future.Preferred:Experience in sports media, sponsorship, audience activation, retail media, or adtech.Experience with Excel, PowerPoint, Tableau, SQL, or similar tools for insight generation and executive storytelling.Experience building product narratives, case studies, pricing materials, or sales enablement content.The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $141,200-$278,300. Deloitte is committed to providing reasonable accommodations for people with disabilities. If you require a reasonable accommodation to participate in the recruiting process, please direct your inquiries to the Global Call Center (GCC) at View email address on click.appcast.io. Recruiting tips From developing a stand out resume to putting your best foot forward in the interview, we want you to feel prepared and confident as you explore opportunities at Deloitte. Check out recruiting tips from Deloitte recruiters. Benefits At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you. Our people and culture Our inclusive culture empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ways of thinking, ideas, and perspectives, and bring more creativity and innovation to help solve our clients' most complex challenges. This makes Deloitte one of the most rewarding places to work. Our purpose Deloitte’s purpose is to make an impact that matters for our people, clients, and communities. At Deloitte, purpose is synonymous with how we work every day. It defines who we are. Our purpose comes through in our work with clients that enables impact and value in their organizations, as well as through our own investments, commitments, and actions across areas that help drive positive outcomes for our communities. Learn more. Professional development From entry-level employees to senior leaders, we believe there’s always room to learn. We offer opportunities to build new skills, take on leadership opportunities and connect and grow through mentorship. From on-the-job learning experiences to formal development programs, our professionals have a variety of opportunities to continue to grow throughout their career. As used in this posting, "Deloitte" means Deloitte Consulting LLP, a subsidiary of Deloitte LLP. Please see for a detailed description of the legal structure of Deloitte LLP and its subsidiaries. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law. Qualified applicants with criminal histories, including arrest or conviction records, will be considered for employment in accordance with the requirements of applicable state and local laws, including the Los Angeles County Fair Chance Ordinance for Employers, City of Los Angeles’s Fair Chance Initiative for Hiring Ordinance, San Francisco Fair Chance Ordinance, and the California Fair Chance Act. See notices of various fair chance hiring and ban-the-box laws where available. Fair Chance Hiring and Ban-the-Box Notices | Deloitte US Careers Requisition code: 364430 Job ID 364430 Engineering and ProductSame job available in 30 locations

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