Marketing Communications Specialist

Managing day-to-day email, SMS, and social media communications strategies, the full-time remote Marketing Communications Specialist will evaluate channel performance, coordinate creative assets, and engage with the online community to enhance both retail and wholesale marketing initiatives. Key responsibilities: Manage daily loyalty program communications and deploy scheduled email and SMS campaigns Develop and execute testing strategies to optimize campaign performance across various channels Analyze performance metrics and provide recommendations to improve engagement and audience growth Required qualifications: 2+ years of marketing experience, with a preference for email/SMS platform experience (e.g., Klaviyo, Springbig) Familiarity with social media scheduling tools and platform-specific best practices 1+ years of CRM platform experience (e.g., Hubspot, Salesforce) is a plus Exceptional organizational skills and ability to manage multiple channels simultaneously Self-motivated with a proactive approach and adaptability to occasional evening and weekend work