Website Manager

• Website Administration: Serve as the primary administrator for Apollo's website and Webflow content management system.
• Content Publishing: Create, update, and publish event pages, landing pages, campaign pages, and institutional content across the Apollo website.
• Content Governance: Ensure website content remains accurate, timely, brand-aligned, and optimized for user engagement.
• Site Organization: Maintain website architecture, navigation, page hierarchy, and content organization to support audience discovery and ease of use.
• Publishing Operations: Support high-volume publishing needs associated with performances, festivals, educational programming, fundraising campaigns, memberships, and special initiatives.

• UX Enhancement: Support continuous improvements to user experience, navigation, usability, and conversion performance.
• Accessibility Compliance: Ensure web content and digital experiences adhere to accessibility standards and best practices.
• Mobile Optimization: Monitor and improve website performance across mobile, tablet, and desktop experiences.
• Conversion Support: Collaborate with marketing and growth teams to optimize calls-to-action, landing page performance, ticket purchase flows, donation experiences, and user journeys.
• Engagement Optimization: Recommend and implement enhancements that increase audience engagement, content discovery, and website effectiveness.

SEO & Content Strategy Support

• Search Optimization: Implement SEO best practices across website content, pages, and campaigns.
• Technical SEO: Manage metadata, URL structures, internal linking strategies, page hierarchy, and image optimization.
• Content Collaboration: Partner with content, communications, and marketing teams to support editorial, campaign, and storytelling initiatives.
• Audience Growth: Contribute to content growth strategies that increase visibility, website traffic, and audience acquisition.
• Performance Monitoring: Analyze organic search performance and recommend opportunities for improvement.

• Quality Control: Conduct regular QA testing across browsers, devices, and operating systems to ensure a consistent user experience.
• Issue Resolution: Identify, troubleshoot, and coordinate resolution of website functionality issues and technical concerns.
• Vendor Collaboration: Work closely with developers, designers, and external partners on website enhancements and maintenance projects.
• Documentation: Maintain website standards, publishing procedures, and operational documentation.
• Platform Health: Monitor website performance, uptime, technical integrity, and overall functionality.

Digital Campaign & Cross-Functional Support

• Campaign Execution: Support digital initiatives related to ticket sales, fundraising, memberships, education programs, retail, and institutional communications.
• Stakeholder Collaboration: Partner with Marketing, Communications, Development, Programming, Education, Audience Services, and Operations teams to ensure successful project execution.
• Launch Support: Assist with website and landing page launches tied to performances, campaigns, sponsorships, donor initiatives, and major organizational announcements.
• Project Coordination: Manage digital requests and ensure timely implementation of website-related priorities across the organization.

• Minimum of 3 years of experience managing websites, digital properties, or content management systems.
• Demonstrated experience working within Webflow and administering website content at scale.
• Working knowledge of HTML, CSS, and basic JavaScript.
• Familiarity with website publishing workflows, SEO best practices, content operations, and user experience principles.
• Proven ability to manage multiple initiatives simultaneously while maintaining strong attention to detail.
• Excellent written, verbal, organizational, and cross-functional collaboration skills.
• Ability to independently identify issues, recommend solutions, and execute digital improvements.
• Interest in arts, culture, audience engagement, storytelling, and mission-driven organizations.

• Experience with HubSpot, Google Analytics 4 (GA4), Google Tag Manager, and website analytics platforms.
• Familiarity with e-commerce platforms such as Shopify.
• Experience supporting ticketing, fundraising, membership, or digital marketing initiatives.
• Experience within arts and culture organizations, nonprofits, entertainment, media, or mission-driven institutions.
• Knowledge of accessibility standards, conversion rate optimization, audience engagement strategies, and digital content planning.
• Familiarity with marketing automation and CRM-integrated web experiences.

Within the first 12 months, the successful candidate will:

• Consistently execute website updates, event launches, and digital campaigns on time and with high accuracy.
• Improve website usability, accessibility, and overall user experience.
• Maintain a scalable and organized website structure as Apollo's programming and campus operations expand.
• Increase operational efficiency for cross-functional teams relying on web support and publishing services.
• Support measurable growth in website engagement, traffic, ticket conversion, and campaign performance.
• Establish confidence across departments in the reliability, responsiveness, and effectiveness of Apollo's digital presence.

• Medical, Dental, and Vision insurance with generous employer contribution
• Life insurance
• Multiple additional optional insurances
• 401k
• HSA and FSA
• Show discounts
• Gift Shop discounts
• Employee assistance program
• Local restaurant discounts
• Comp tickets to events at other cultural institutions

The Apollo Theater Foundation, Inc. is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, citizenship or immigration status, pregnancy, disability, age, military or veteran status, marital status, genetic information, or any other characteristic protected under federal, New York State, or New York City law.