Chief Marketing Officer, Main Campus
$103.72k - $202.78kGeorgetown University
- # Chief Marketing Officer, Main CampusApplyremote type: Hybridlocations: Downtown Campustime type: Full timeposted on: Posted Todaytime left to apply: End Date: September 4, 2026 (30+ days left to apply)job requisition id: JR26115Georgetown University comprises two unique campuses in the nation’s capital. With the Hilltop Campus located in the heart of the historic Georgetown neighborhood, and the Capitol Campus, just minutes from the U.S. Capitol and U.S. Supreme Court, Georgetown University offers rigorous academic programs, a global perspective, and unparalleled opportunities to engage with Washington, D.C. Our community is a close-knit group of remarkable individuals driven by intellectual inquiry, a commitment to social justice, and a shared dedication to making a difference in the world.**Requirements****Job Overview**Georgetown University seeks to expand graduate program enrollments across the university through the development of a unified strategic enrollment management organization. Central to this effort is the creation of a university-wide marketing and technology organization, MarTech, that will support the main campus and partner closely with individual schools and programs. The Chief Marketing Officer (CMO), in close collaboration with the Chief Digital Officer, will lead the development and execution of this initiative. The CMO will be responsible for building and managing a high-performing team of marketing professionals who will work in partnership with designated Georgetown schools and graduate programs to drive prospective student engagement and enrollment growth.The CMO will develop, communicate, execute, and continuously evaluate a comprehensive marketing strategy that advances both university-wide and school-level brand positioning, with a particular focus on prospective student lead generation. This role oversees marketing planning, budget management, external agency partnerships, and the strategic allocation of internal resources to maximize impact and efficiency. Working closely with the Chief Digital Officer and digital team, Admissions and Program leadership within each school, and the SAVP of Graduate Enrollment Management, the CMO will define program-level goals and key performance indicators (KPIs), and lead the development and execution of integrated marketing plans. These efforts will include enhancing owned digital assets to improve performance across the enrollment funnel.Key areas of responsibility include, but are not limited to:* Developing and executing lead-gen strategies for master’s programs* Leading website strategy and user experience optimization* Designing and implementing content strategies across channels* Overseeing the development of creative assets, including photography and video* Planning and executing multi-channel advertising campaigns* Advancing SEO and emerging strategies including AI-driven search* Designing and conducting market research to better understand prospective student behaviors, needs, and decision drivers**Work Interactions**The CMO will also oversee the Director of Marketing for MarTech and ensure strong alignment, performance and professional development across the team. This position reports to Dean Kelly Otter in this role overseeing MarTech for main campus. In addition, the CMO will contribute to broader university-wide initiatives in partnership with internal teams such as the Office of Communications, the Visual Identity Working Group, JOGS, UIS, and other stakeholders, supporting institutional efforts related to branding, social media, and web strategy.* Chief Digital Officer – regular meetings to integrate new website functionality and technology* SCS Exec Director of Marketing – regular meetings* Director of Marketing, MarTech – regular meetings* Deans / Program Managers – regular meetings* Admissions advisors – regular meetings**Requirements and Qualifications*** Master’s degree* 15+ years marketing, branding and/or advertising experience or an equivalent combination* Project or client management experience in advertising, marketing, or communications-oriented organization and demonstrated results over time* Extensive website redesign, creative development and production, and media planning and placement experience required* Proven success at managing and mentoring a team* Budget management experience including building a marketing budget and working with finance to plan for resources* Experience with CRM strategy and implementation, Google Analytics, Google Tag Manager, paid search and SEO best practices* Must have strong analytical thinking, written, and oral communication skills* A high level of organizational and time management skills is required* S/he will be detail-oriented, a good communicator with excellent interpersonal, collaborative, and consultative skills**Preferred Requirements and Qualifications*** Higher education marketing experience required* Advertising agency experience preferred**Work Mode Designation**This position has been designated as Hybrid. Please note that work mode designations are regularly reviewed in order to meet the evolving needs of the University. Such review may necessitate a change to a position’s mode of work designation. Complete details about Georgetown University’s mode of work designations for staff positions can be found on the Department of Human Resources website: Range:**The projected salary or hourly pay range for this position which represents the full range of anticipated compensation is:$103,723.00 - $202,778.93Compensation is determined by a number of factors including, but not limited to, the candidate’s individual qualifications, experience, education, skills, and certifications, as well as the University’s business needs and external factors.**Current Georgetown Employees:**If you currently work at Georgetown University, please exit this website and login to GMS (gms.georgetown.edu) using your Net ID and password. Then select the Career worklet on your GMS Home dashboard to view Jobs at Georgetown.**Submission Guidelines:**Please note that in order to be considered an applicant for any position at Georgetown University you must submit a resume for each position of interest for which you believe you are qualified. Documents are not kept on file for future positions.**Need Assistance:**If you are a qualified individual with a disability and need a reasonable accommodations for any part of the application and hiring process, please visit the Office for Equal Opportunity Compliance website for general information about requesting accommodations, as well as information about requesting accommodations specifically for applicants. You also can also contact the Office for Equal Opportunity Compliance at View phone number on click.appcast.io or View email address on click.appcast.io some assistance with the application process? Please call View phone number on click.appcast.io. For more information about the suite of benefits, professional development and community involvement opportunities that make up Georgetown's commitment to its employees, please visit the Georgetown Works website.EEO Statement:GU is an Equal Opportunity Employer. All qualified applicants are encouraged to apply, and will receive consideration for employment without regard to age, citizenship, color, disability, family responsibilities, gender identity and expression, genetic information, marital status, matriculation, national origin, race, religion, personal appearance, political affiliation, sex, sexual orientation, veteran status, or any other characteristic protected by law*.*Benefits:Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the Department of Human Resources website.
- J-18808-Ljbffr Georgetown University
Vacancy posted 1 day ago
Similar jobs that could be interesting for youBased on the Chief Marketing Officer, Main Campus in Washington DC vacancy
$60k - $65k
...Campus Marketing and Development Manager Hillel International Role Overview The Campus Marketing and Development team provides expert digital fundraising and marketing services to over 60 campus Hillels nationwide. As a Campus Marketing and Development...SuggestedRemote workFlexible hoursHillel International
Washington DC1 day ago$50k - $70k
...insurance ~ Opportunity for advancement ~ Paid time off ~ Vision insurance ~ Dental insurance Event Manager - Main Event Caterers Join DC's premier catering company - Main Event Caterers! Main Event Caterers is committed to:...SuggestedMonday to FridayFlexible hoursMain Event Caterers
Arlington, VA3 days ago$57k
Future Opening: Manager of Campus Engagement & Communications The... ...Facilities and the Purchase Officer. Support departments running... ...standards set by the Director of Marketing. Campus Policy Stewardship (... ...library. Partner with the Chief Academic Officer on academic...Suggested- ...Sales / Event Designer ABOUT US: Main Event Caterers is a premier catering company... ...have a deep understanding of the luxury market, strong networking skills, and a passion... ...CONDITIONS: This job operates in a professional office environment. This role routinely uses...SuggestedContract workWork at officeLocal areaRemote workMonday to FridayFlexible hoursWeekend work
Main Event Caterers
Arlington, VA15 days ago - Join DC's premier catering company - Main Event Caterers! Main Event Caterers is committed to: Creating sensational experiences that linger in the mind for years to come. Designing events that suit our clients' personal tastes and budgets of any size. Providing professional...SuggestedFlexible hours
- Swcenter is looking for a Part-Time Event Manager at George Mason University’s Mason Square campus in Arlington, Virginia. This role involves supporting the planning and execution of various conferences and events. The successful candidate will coordinate logistics, provide...Part timeWeekend workAfternoon shift
$18.08 - $30.5 per hour
A prominent educational institution in Washington, D.C. is seeking a part-time Venue Manager to coordinate event logistics across campus venues. This role requires managing various staff and ensuring the successful execution of events while addressing any arising issues...Hourly payPart time$15.25 per hour
...Introduction Our campus stores serve as a vibrant hub of college life and learning.... ...plugged into campus life, and excited about marketing, social media, and events? The... ...team as a Student CMO (Campus Marketing Officer - Marketing Intern) for the 2026-2027 academic...InternshipSeasonal workBarnes & Noble Education, Inc.
College Park, MD17 hours ago$160k - $200k
...builds and operates mega-scale data center campuses. Fleet provides its customers with... ...forecasts, addressing a key need in the market as traditional leased models are struggling... ...headquartered in Denver, Colorado, with satellite offices in Seattle, WA and Arlington, VA....For contractors- ...is partially affiliated with The Chicago School, Washington DC Campus and is located in Maryland, Virginia, and Washington, DC. Responsibilities... ...and procedures that ensure compliance with relevant entities. Marketing and communications. Utilization reporting to internal and...Contract workInternshipFlexible hours
- ...Campus Manager (US) United States About Fresh Prints Fresh Prints is a custom apparel company that works with thousands of student... .... What You'll Do As a Campus Manager, you'll act as the main point of contact for organizations on your campus looking to...Full timeInternshipSecond jobFlexible hours
- ...Sr Manager, Brand & Category Marketing At SBH, our purpose is to inspire a more colorful... ...reports. This position is hybrid working in office Monday-Wednesday at Sally Beauty's Legacy... ...of food options at our corporate campus. Also, featured at our corporate campus,...Work at officeRemote work
CosmoProf Beauty
Washington DC2 days ago - ...-of-the-art data center sites located on two Northern Virginia campuses, as well as London, Frankfurt, Paris, Milan, and São Paulo, and... ...activities in operations data centers and field sites with periodic office time; regular collaboration with engineering, construction, and...For contractorsWork at officeFlexible hours
CloudHQ LLC
Washington DC7 days ago $99.38k - $136.64k
...Market Development Manager Federal Date: Jun 8, 2026 Location: Charlotte, NC, US,... ...industry. This segment is classified into two main product groupings – carrier network and... ...with Salesforce.com and Microsoft Office tools (Excel, PowerPoint, Word). Experiences...Full timeContract workFor contractorsWork at officeCorning Incorporated
Washington DC2 days ago$80k - $90k
...Facilities Coordinator. This full-time role involves managing the school's transportation programs and coordinating events across the campus. The ideal candidate has a Bachelor's degree and 2-5 years of experience, exceptional organizational skills, and a proactive...Full time$19.25 per hour
A leading beverage company seeks a Student Marketeer in Washington, D.C. to drive brand awareness and product engagement on campus. Candidates must be enrolled in university, at least 18 years old, and capable of working flexible hours, including evenings and weekends....Hourly payPart timeLocal areaFlexible hoursAfternoon shift- A beverage company seeks a motivated individual in Washington, DC, to represent them on college campuses. Candidates must be at least 18 years old, enrolled in college, and possess a valid US driver's license. The role involves engaging with student life and project management...Part timeFlexible hoursAfternoon shift
$91k
...improves execution quality of complete ad campaign setup in all main channels (Social, Search, Display, Video); anticipates issues and... ...in your state we will contact you. Staff working from an M+R office are required to be vaccinated against COVID-19, and all staff...Summer holidayLive inCurrently hiringWork at officeFlexible hoursM+R
Washington DC2 days ago- ...• Full-time Summary Of Position RYNO is seeking a Director of Marketing & Partnerships to continue scaling the engine that has established... ...the end‑to‑end strategic process required to secure coveted main‑stage slots, including identifying high‑impact events and pitching...Full timeRemote workFlexible hours
- ...The Student Marketeer supports the Field Marketing Manager in building... ...product availability. Their main objective is to integrate Red... ...by conducting market and campuses researches. Develops and executes... ...and familiar with Microsoft Office. ~ Understanding the core...Permanent employmentWork at officeLocal area
Red Bull
Washington DC1 day ago - ...company of our generation. What do we do? The Growth Team is the main responsible for defining and developing the growth strategy of... ...partnerships, joint ventures, and other growth strategies by market. What will you do? The Business Development Manager (B2B)...Local areaWork from homeLong distanceWeekend work
Exoticca
Washington DC3 days ago $120k - $145k
...verifying your status as a U.S. Citizen, a lawful permanent resident, or a protected individual under 8 U.S.C. 1324b(a)(3). Role: Marketing & Communications Manager Location: Washington, DC Compensation*: $120,000-$145,000 + benefits Role Summary We're...Permanent employmentFor contractorsRivet Industries
Washington DC3 days ago- ...Job Summary We are seeking a dynamic and strategic Director of Sales and Marketing for a luxury level senior living campus in Washington DC. You will lead our sales initiatives and marketing efforts. This leadership role involves developing and executing comprehensive...
Senior Living Talent Group
Washington DC1 day ago $159.09k - $175k
...programs. Collaborating with campus partners, the Director will develop and implement strategic marketing, recruitment, and admission plans... ...collaborates closely with the Offices of Enrollment Systems,... ...person ~ On Howard University main campus ~40 hours per week,...Work at officeMonday to FridayFlexible hoursWeekend workAfternoon shiftWeekday workHoward University
Washington DC3 days ago$103.72k - $202.78k
...ManagerApplyremote type: Hybridlocations: Main Campustime type: Full timeposted on:... ...Georgetown University comprises two unique campuses in the nation’s capital. With the Hilltop... ...application and hiring process, please visit the Office for Equal Opportunity Compliance website...Hourly payWork at office- The Office of Events Management at George Mason University in Arlington is looking for a Part‑Time Event Manager to oversee and coordinate various conferences and events. This role requires strong customer-service skills and the ability to work well with clients throughout...Part timeWork at officeWeekend workAfternoon shift
- Student JobsPart-time# Student Marketeer - Northern Virginia Community College - Annandale CampusRed Bull North AmericaAnnandale, United... ...consumers or customers. Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at your...Local area
- Chief Marketing Officer - Snap Supplements® - Washington DC About Us: Snap Supplements is a dynamic and fast-growing company specializing in health and wellness products. We are committed to promoting healthy lifestyles through innovative supplements. Position Overview...Local areaRelocation
- ...campaigns spanning brand strategy, experiential marketing, retail engagement, digital content,... ...with weekly reporting and insights. Main a strong understanding of market performance... ...visibility. Proficiency with Microsoft Office Suite (Excel, PowerPoint, Outlook) and collaboration...Permanent employmentCasual workWork at officeLocal areaRemote workFlexible hoursShift workWeekend workAfternoon shift
- Georgetown University is seeking a Lab Manager for the Department of Psychology to oversee research in interpersonal emotional phenomena related to aging. Responsibilities include coordinating projects, supporting lab operations, and managing a team of undergraduate research...
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Chief Marketing Officer, Main Campus. Be the first to apply!
Related searches
- director strategic marketing Washington DC
- director marketing services Washington DC
- marketing manager beauty Washington DC
- marketing manager healthcare Washington DC
- associate director market research Washington DC
- senior marketing manager Washington DC
- marketing operations director Washington DC
- marketing automation manager Washington DC
- email marketing manager Washington DC
- marketing manager travel Washington DC