Associate Director, Ominchannel Experience Technology Product Lead (San Mateo)

At Gilead, we’re creating a healthier world for all people. For more than 35 years, we’ve tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world’s biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.Every member of Gilead’s team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we’re looking for the next wave of passionate and ambitious people ready to make a direct impact.We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Gilead and help create possible, together.Job DescriptionAt Gilead our pursuit of a healthier world for all people has yielded a cure for hepatitis C, revolutionary improvements in HIV treatment and prevention as well as advancements in therapies for viral and inflammatory diseases and certain cancers. We set and achieve bold ambitions in our fight against the world’s most devastating diseases, united in our commitment to confronting the largest public health challenges of our day and improving the lives of patients for generations to come.This is a product leadership role at the center of how Medical Affairs engages HCPs and stakeholders through digital channels. As the Omnichannel Experience Technology Product Lead, you will be the business product manager partnering with IT on technology platforms like Salesforce Marketing Cloud (SFMC), OneTrust for consent and preference management, and the broader omnichannel orchestration ecosystem that enables Medical Affairs to reach the right stakeholders through the right channels at the right time.Reporting to the Sr. Director of Global Engagement Technology Lead, you will be responsible for the strategic roadmap of technology platforms for omnichannel experiences and more tactically also setup a design system and business operations processes and services such as email template design, journey builds, campaign deployment, list management, and ongoing platform operations. You are both the product owner of the omnichannel experience platform roadmap and the day to day leader ensuring the team delivers high quality, compliant, and timely digital communications at scale.This role requires deep SFMC expertise. You will advise on define and evolve omnichannel journey strategy, own the email template design system, establish deployment standards, and ensure every digital touchpoint is compliant with consent and preference requirements managed through OneTrust. You will also drive the integration of digital engagement data with CRM and field tools to create a connected view of HCP engagement across all channels.The ideal candidate is someone who has led SFMC operations in pharma or life sciences, understands the regulatory nuances of HCP digital engagement, and can balance platform product ownership with team leadership and product roadmap ownership.What You’ll DoOwn the Omnichannel Experience Platform EcosystemOwn and evolve the technology roadmap for Salesforce Marketing Cloud (SFMC), OneTrust consent and preference management, and connected digital engagement platforms, aligning investments to Medical Affairs strategic prioritiesMaintain and evolve the SFMC email template design system, ensuring brand consistency, mobile responsiveness, regulatory compliance, and reusability across Medical Affairs teams globallyDefine and evolve omnichannel orchestration journeys that coordinate email, web, third party channels, and field touchpoints into cohesive, compliant stakeholder engagement experiences, partnering with IT on build and optimizationOwn OneTrust product requirements and compliance workflows, partnering with IT on configuration and integration with SFMC and other digital channels, ensuring all digital engagement respects HCP consent preferences, regional privacy regulations, and Gilead compliance standardsDrive platform performance monitoring, deliverability optimization, and data hygiene across the omnichannel experience ecosystemLead the Email Development and Deployment TeamManage a team of email developers responsible for email template creation, journey builds, campaign deployment, list management, and quality assuranceDefine deployment standards, review processes, and quality gates that ensure every digital communication meets brand, regulatory, and compliance requirements before it reaches an HCPBuild team capabilities in SFMC development, journey design, data extensions, dynamic content, and automation, raising the bar for what the team can deliver independentlyManage workload prioritization and capacity planning across the team, balancing ongoing operational demands with strategic projects and platform improvementsCreate a team culture of product excellence and operational rigor, attention to detail, and continuous improvement in a fast paced, compliance driven environmentDrive Omnichannel Strategy and IntegrationPartner with the Sr. Director of Global Field & Digital Technology to connect digital engagement platforms with Veeva CRM, web properties, and field tools into a unified omnichannel technology strategyDesign engagement journeys that coordinate digital and field touchpoints, enabling Medical Affairs to deliver connected, personalized stakeholder experiences across all channelsIntegrate digital engagement data (email opens, clicks, preferences, consent status) with CRM and analytics platforms to provide a complete view of HCP engagement across channelsCollaborate with the Digital Strategy team within Insights, Digital and Analytics (IDA) to ensure digital engagement technology supports broader Medical Affairs digital strategy and measurement goalsEvaluate and recommend emerging digital engagement technologies including AI triggered engagement sequences, predictive send optimization, and advanced audience segmentationEnsure Compliance, Consent, and GovernanceOwn the technology layer of consent and preference management through OneTrust, ensuring every digital engagement complies with regional privacy regulations (GDPR, CCPA, and country specific requirements) and Gilead’s internal policiesPartner with Legal, Privacy, Medical Governance, and Compliance to ensure omnichannel experience platforms are configured to meet evolving regulatory requirements across all marketsMaintain audit readiness across the omnichannel experience ecosystem, with clear documentation of consent flows, data handling practices, and deployment approvalsEstablish and maintain governance standards for list management, audience segmentation, suppression logic, and data retention within SFMC and connected platformsWhat You BringBasic QualificationsMaster’s degree + 8 years of experience OR Bachelor’s degree + 10 years of experience in omnichannel experience technology, digital engagement, marketing operations, or platform managementFamiliarity with Salesforce Marketing Cloud (SFMC) including journey design, email development, data extensions, and campaign deploymentPreferred QualificationsExperience leading an email development or omnichannel experience operations team, managing workload, quality standards, and professional developmentDeep SFMC expertise including Journey Builder, Email Studio, Automation Studio, data extensions, dynamic content, AMPscript, and deliverability managementExperience with OneTrust or comparable consent and preference management platforms, including configuration, integration with digital channels, and compliance workflowsUnderstanding of omnichannel orchestration principles and experience designing engagement journeys that coordinate email, web, and field touchpointsExperience building and maintaining email template design systems with brand standards, modular components, and mobile responsive frameworksKnowledge of HCP digital engagement regulations and consent requirements in pharma, including GDPR, CCPA, and industry specific guidelinesExperience integrating digital engagement platforms with CRM systems (Veeva or Salesforce) and analytics tools to create connected stakeholder engagement viewsFamiliarity with list management best practices including audience segmentation, suppression logic, data hygiene, and deliverability optimizationPharma or life sciences experience is strongly preferred; candidates from healthcare or other regulated industries with deep SFMC and digital engagement backgrounds will be consideredStrong communication skills with the ability to translate platform capabilities and limitations into clear guidance for business stakeholdersSalesforce Marketing Cloud certification (Email Specialist, Marketing Cloud Administrator, or Marketing Cloud Consultant) is a plusEmpathy and genuine team care — builds inclusive, high performing cultures where people feel supported, challenged, and empowered to growMBA or advanced degree preferredPeople Leader Accountabilities:Create Inclusion - knowing the business value of diverse teams, modeling inclusion, and embedding the value of diversity in the way they manage their teams. Develop Talent - understand the skills, experience, aspirations and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop and realize their purpose. Empower Teams - connect the team to the organization by aligning goals, purpose, and organizational objectives, and holding them to account. They provide the support needed to