Marketing and Communications Coordinator

Experience Level Entry-Level / Recent Graduate Marketing & Communications Coordinator Location: Atlanta, Georgia Work Arrangement Part-Time, Hybrid Experience Level Entry-Level / Recent Graduate About the Role We are seeking a creative, organized, and highly motivated Marketing & Communications Coordinator to support social media, influencer marketing, and public relations initiatives for a growing roster of clients. This is an entry-level opportunity ideal for a recent graduate who is interested in building a career in marketing, public relations, social media, influencer partnerships, and digital content creation. The role is highly hands-on and will provide exposure to multiple areas of communications while working directly on active client campaigns. The ideal candidate is a strong creative designer, researcher and communicator who also has a good eye for visual content. You should be comfortable creating social media graphics and short-form video, identifying influencers and media opportunities, writing outreach messages, and keeping multiple projects organized with the help of your direct report. SUBMIT YOUR RESUME, WITH PORTFOLIO OF DESIGN EXAMPLES. MUST BE IN ATLANTA, GA. Applications not in the Atlanta-area who do not submit a design portfolio will not be considered. Key Responsibilities Social Media & Content Creation Design social media graphics, carousels, stories, and other digital content for client accounts. Create and edit short-form videos for platforms such as Instagram, TikTok, LinkedIn, Facebook, and YouTube Shorts. Be able to create brand guides and make sure all social creatives adhere to these guidelines. Assist with developing social media calendars and content ideas. Resize, edit, and repurpose creative assets for different social platforms. Research trending topics, formats, sounds, and content opportunities relevant to client brands. Assist with account creation and setup. Help maintain consistent branding and visual standards across client content. Assist with writing social media captions and promotional copy. Influencer Marketing Research influencers, creators, experts, and potential brand partners that align with client campaigns. Build and maintain organized influencer prospect lists. Research audience size, engagement, content style, brand fit, and other relevant information. Draft personalized outreach to prospective influencers and creators. Help coordinate influencer partnerships from initial outreach through campaign completion. Track responses, rates, product shipments, deliverables, deadlines, and campaign status. Assist with communicating campaign requirements and coordinating between clients and creators. Monitor published influencer content and help compile campaign results. Public Relations & Media Outreach Research journalists, editors, podcast hosts, TV producers, and other media contacts. Build targeted media lists based on each client\'s industry and campaign objectives. Assist with pitching clients for: Online articles and expert commentary Product features and gift guides Podcast interviews Television and broadcast interviews Industry and trade publication coverage Draft and personalize media pitches under the direction of senior team members. Monitor current news and identify timely opportunities for clients to provide expert commentary. Follow up with journalists and producers regarding potential stories and interviews. Help coordinate media interviews and gather information needed by reporters. Track outreach, responses, media opportunities, and secured coverage. Assist with maintaining media coverage reports and client updates. Additional Responsibilities Participate in client and internal team meetings. Take clear notes and help track campaign action items. Conduct competitive, industry, media, and market research. Assist with presentations, reports, spreadsheets, and campaign documentation. Help maintain organized client files and databases. Support additional marketing and communications projects as needed. Qualifications Degree or working towards a degree in Marketing, Communications, Public Relations, Journalism, Advertising, Graphic Design, Media, Business, or a related field. 0–2 years of relevant professional, internship, freelance, student organization, or academic experience. Very strong design skills. Strong written and verbal communication skills. Strong internet research skills and ability to quickly identify relevant people, companies, journalists, and trends. Comfortable creating social media graphics and visual content. Basic video editing skills for short-form social content. Strong attention to detail and organizational skills. Ability to manage multiple assignments and deadlines simultaneously. Comfortable communicating professionally through email and online platforms. Curious, resourceful, and willing to learn new tools and industries. Preferred Skills Experience with any of the following is helpful but not required: Slack Canva Adobe Creative Suite CapCut or similar video editing platforms Instagram TikTok LinkedIn YouTube Google Workspace Influencer research or creator outreach Media databases or PR software (we can train here) Social media scheduling platforms AI-assisted research and content tools What We Are Looking For We are especially interested in someone who: Has a strong eye for social media content and design. Enjoys researching people, brands, journalists, and online trends. Is confident reaching out to new people through email and social media. Can write clearly, professionally, and persuasively. Is highly organized and good at following up. Takes initiative rather than waiting for every next step to be assigned. Is comfortable receiving feedback and quickly incorporating edits. Enjoys working across multiple clients and industries. Wants hands-on experience rather than a role focused primarily on administrative work. What You Will Learn This position offers practical experience across several areas of modern communications, including: Public relations and earned media Media pitching and journalist relations Influencer marketing and creator partnerships Social media strategy Client communications Brand positioning and messaging Campaign planning and reporting The employee will have opportunities to contribute directly to campaigns, see their work published publicly, communicate with influencers and journalists, and develop a broad foundation in marketing and communications. Work Environment This is a part-time hybrid position based in Atlanta, Georgia. The employee will work both remotely and in-person based on the team\'s schedule and business needs. We are looking for someone who is dependable, responsive during working hours, collaborative, and comfortable working in a fast-moving agency environment. We communicate through Slack so you will need to be comfortable responding to messages on Slack and by email. Equal Opportunity We are an equal opportunity employer and consider qualified applicants without regard to race, color, religion, sex, national origin, age, disability, veteran status, or any other status protected by applicable law. #J-18808-Ljbffr