Marketing and Communications Coordinator

Role Description

This position coordinates marketing and communications to maximize sales and ensure effective internal and external communications. This position is not responsible for providing care to patients.

• Manages social media presence across platforms by creating, scheduling, and publishing content; monitors engagement and analytics to optimize performance and audience reach.
• Tracks and analyzes marketing performance metrics across campaigns and channels; prepares reports to inform strategy and optimize ROI.
• Maintains brand consistency across all marketing materials and communications in alignment with brand guidelines.
• Collaborates with internal teams and external partners to align marketing efforts with organizational goals.
• Develops and produces written communication materials such as newsletters, brochures, and internal/external messaging.
• Provides support for website content updates and maintenance, which may include editing text, uploading media, and ensuring content accuracy and alignment with brand standards.
• May be responsible for overseeing Accounts Payable and Receivable functions to ensure accurate client billing and timely vendor payments.
• May support market research initiatives, including survey design, data collection, and analysis for strategic insights.
• Contributes to the coordination of promotional campaigns by selecting and ordering branded materials, and managing the design, production, and distribution of marketing collateral.

Qualifications

• Bachelor's degree in Marketing, Communications, a related area, or equivalency.
• One year of related experience.

Requirements

• Ability to perform the essential functions of the job as outlined above.
• Demonstrated human relations and effective communication skills.
• Knowledge of all phases of production, such as types of paper, typesetting, printing, design, direct mail, and advertising concepts.
• The incumbent has the authority to assist clients in deciding whether to place ads in various media and whether the media fits their target audience.
• Ability to make decisions on last minute catalog changes with clients and decides and shoots videos for production of various projects.
• Ability to produce professional video camera work for public service announcements.
• Skilled at purchasing advertising space and participating in national award-winning contests.

Working Conditions and Physical Demands

Employee must be able to meet the following requirements with or without an accommodation. This position involves light work that may exert up to 20 pounds and may consistently require light work involving lifting, carrying, pushing, pulling or otherwise moving objects. This position involves sitting most of the time and is not exposed to adverse environmental conditions.

• Carrying
• Color Determination
• Lifting
• Listening
• Manual Dexterity
• Pulling and/or Pushing
• Reaching
• Sitting
• Speaking
• Standing
• Stooping and Crouching
• Walking