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Senior AI Content Marketing Manager

Tebra Technologies, Inc.

About The Role AI Content Senior Manager (Organic Marketing) responsible for leading Tebra's LLM‑first organic strategy, ensuring visibility in AI‑driven channels and translating that exposure into pipeline growth. Area of Focus Strategy and Roadmap Develop and execute a content roadmap aligned with business goals to drive pipeline growth. Translate SEO inputs into published content with clear funnel narratives and CTAs. Identify high‑value BOFU content gaps (comparisons, ROI, implementation FAQs) and manage asset build to close them. Content Development and Refreshes Use AI tools to draft content, brainstorm topics, and generate personalized variations for different audiences. Lead structured refreshes of existing content, focusing on AI extractability, semantic alignment, and conversion. Create high‑quality MOFU/BOFU content that balances SEO optimization with a conversion‑focused approach. Partner with Creative and Web teams to produce product explainers, calculators, and embed proof points into content. Workflow and Enablement Enforce AI‑first workflows to automate content planning, briefing, drafting, and approval. Leverage AI tools (AirOps, Clearscope, Gemini) to increase speed, consistency, and output without sacrificing quality. Maintain editorial guidelines and knowledge base for freelancers and AI‑assisted workflows. Cross‑functional Collaboration Partner with SEO to ensure content is semantically rich, discoverable, and citation ready. Work with Product Marketing to integrate product information, differentiation, and proof points. Collaborate with customer marketing to infuse authentic proof points and testimonials in BOFU content. Coordinate with Social Media to distribute content across owned channels. Measurement and Reporting Track and report on KPIs: share of citation and pipeline influence. Establish reporting on refresh velocity. Stay current with LLM/SEO trends and best practices in an AI‑driven content strategy. Professional Qualifications 7+ years in content marketing, content strategy, or SEO‑driven editorial roles (B2B SaaS, healthcare a plus). Proven track record creating MOFU/BOFU content. Familiarity with managing and creating AI‑assisted workflows (AirOps, Clearscope, Gemini). Strong editorial judgment, storytelling, organizational, and project management skills. Comfortable working cross‑functionally with SEO, Product Marketing, Web, and Creative teams. Equal Employment Opportunity Statement NOTE: Tebra is an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. #J-18808-Ljbffr Tebra Technologies, Inc.

Vacancy posted 12 hours ago
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