Creative Director

Creative Director

Memphis, TN (3 days onsite per week)

6 months plus

No direct report or supervisory responsibilities.

Engagement Summary:

The Creative Director will provide creative leadership and campaign development expertise in support of enterprise marketing, fundraising, and brand initiatives.

The consultant will partner with stakeholders to develop creative concepts, provide strategic recommendations, review creative deliverables, and support the execution of integrated marketing campaigns across multiple channels.

Creative Strategy & Campaign Development:

Translate business objectives and audience insights and marketing goals into creative concepts and campaign recommendations.

Develop creative approaches supporting marketing, fundraising, and brand initiatives, shaping and strengthening concepts to ensure strategically grounded.

Provide strategic creative direction throughout project lifecycles.

Ensure creative concepts align with approved brand standards and campaign objectives.

Ensure the campaign story is carried effectively across all channels—social, digital, video, print, experiential, and more.

Creative Review & Quality Assurance:

Review creative materials and provide recommendations to improve effectiveness, consistency, and audience impact/brand alignment.

Evaluate concepts, messaging, visual direction, and campaign execution.

Identify risks, gaps, or opportunities prior to stakeholder review and approval.

Cross-Functional Collaboration:

Partner with assigned internal/external stakeholders, project teams, agencies, production vendors, and subject matter experts on broader campaigns and business plans.

Lead or participate in multi-team ideation sessions to bring diverse perspectives together and spark innovative creative solutions.

Participate in project planning, creative reviews, and milestone discussions.

Present creative recommendations and rationale to stakeholders.

Production Support:

Provide creative consultation throughout production activities.

Review deliverables during development and production phases.

Support alignment between approved concepts and final execution.

Executive Stakeholder Exposure:

Regular interaction with senior leadership stakeholders.

Expected to present and defend creative recommendations during executive review sessions.

Ability to influence strategic creative decisions through data, audience insights, and creative expertise.

Deliverables:

Campaign concepts

Creative briefs

Brand recommendations

Creative review feedback

Executive presentation materials

Production consultation

Campaign creative assessments

Required Qualifications:

10+ years of creative direction experience.

Portfolio demonstrating integrated campaign leadership.

Experience overseeing multi-channel campaigns.

Experience presenting recommendations to executive stakeholders.

Experience collaborating with agencies, designers, copywriters, and production teams.

Mandatory Candidate Submission Requirements:

Portfolio required. Candidates without a portfolio will not be considered.

Portfolio should demonstrate large-scale integrated campaigns, brand strategy work, creative direction, and cross-channel marketing campaigns.