Brand Marketing Lead Health and Medical

Brand Marketing Lead Health and Medical – CompressionWho We AreEssity is a global leader in health and hygiene with our corporate headquarters in Stockholm, Sweden, and North American headquarters in Philadelphia, PA. We are a multi-billion-dollar company that is committed to breaking barriers to well-being. Essity does this through innovative brands in the areas of Professional Hygiene, Consumer Goods, and Health & Medical Solutions.Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being. At Essity you will find a caring and compassionate culture where we remain grounded in our beliefs & behaviors.About the RoleEssity is looking for an experienced marketing leader in both product/branding to grow its compression portfolio in the US. The role is a pivotal role in defending its market leadership and drive clarity in understanding positioning and strategy for retention and new customer adoption in the United States. The ideal candidate should/could live in Charlotte.  We’re looking for people who embody our values, aren’t afraid to challenge, innovate, experiment, and move at a fast pace. We’re always looking for ways to improve our products and ourselves. If this is you, we’d love to talk.  Essential Duties and Responsibilities:Owner of Health & Medical Compression therapy profit and loss, strategy development and execution resulting in profitable market share development​.Invests and manages a team of 3 marketers.Manage A&P budget, analyze ROI effectiveness of initiatives across 5Ps, execute corrective actionsA data-driven approach to marketing, demonstrating strong analytical skills as well as passion for product analysis, competitive analysis, and market dynamicsDevelop compelling narratives and value propositionsDrive company positioning and messaging through developing relationships at industry events and professional associations.Excellent collaborator and communicator aligning forward movement across departments on product and marketing strategiesIdentifies and supports generation of required clinical evidence for allocated product range and therapy areas​Partners with education partners in ensuring brands are leading in health care professional education.​Provides product development and brand communication feedback to the global brand strategy​Qualifications:Required education and experience:Bachelor’s degreeDemonstrated 5-year work experience in marketing at consumer goods or healthcare organization.Knowledge, Skills and Abilities:Excellent written and presentation skills.Self-starter with strong forward leanCollaborative leadership styleStrong utilization of Microsoft products such as Word, Excel and PowerPointProfessional business acumenWhat We Can Offer YouAt Essity, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.Compensation and Benefits: Expected CompensationCompetitive annual salary + sales incentive + benefitsPay offered may vary depending on multiple individualized factors such as knowledge, skills, and experience.Along with competitive pay you will be eligible for the following benefits:United Healthcare PPO / EyeMed Vision Insurance / Delta Dental InsuranceWellness program provided through RallyHealthcare and Dependent Care Flexible Spending Accounts (FSA)401(k) with employer match and annual employer base contributionCompany paid Basic Life, AD&D, short-term and long-term disability insurancePTO offering with Paid HolidaysScholarship program for children of Essity employees. Additional Information The Company is committed to equal employment opportunity and providing reasonable accommodations to qualified candidates and employees pursuant to applicable law. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, medical condition, military and veteran status, gender identity or expression, genetic information, or any other characteristic protected by federal, state, or local law. If you require reasonable accommodation as part of the application process please contact View email address on click.appcast.io, we are improving lives, every dayWorking at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being.Application End Date:Job Requisition ID:Essity265809SummaryLocation: Charlotte, NCType: Full time