NBC Sports Bay Area & California - Marketing Intern - Summer 2027

Company Description NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit for more information. Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world. NBC Sports Bay Area & California is a leading regional sports content destination, delivering coverage across linear television, digital, and social platforms. We’re home to the Golden State Warriors, San Francisco Giants, San Francisco 49ers, A’s, San Jose Sharks, and Sacramento Kings, bringing fans closer to their favorite teams through live games, pregame and postgame shows, podcasts, and digital and social content. Across our two linear networks, websites, and social media platforms, we serve Bay Area and Northern California sports fans with up-to-the-minute sports news, original and exclusive content, and coverage of the teams and stories that matter most to our local communities. Our digital presence includes NBCSportsBayArea.com, NBCSportsCalifornia.com, YouTube, Facebook, Instagram, X, TikTok, and more.

Job Description

As a Marketing Intern, you’ll support the Marketing and Creative Services team across a wide range of initiatives, including consumer marketing, brand campaigns, on-air promotions, paid media, and social and digital projects. You’ll contribute to both ongoing day-to-day responsibilities and stand-alone projects, while also supporting general team and administrative needs. Throughout the internship, you’ll participate in weekly department meetings, collaborate with team members across a variety of projects, and gain hands-on experience supporting off-site activations at games, community events, and other special events. A snapshot of your responsibilities:

• Assist the Marketing team with the development and execution of owned, earned, and paid media campaigns.
• Support marketing campaigns from start to finish, including developing creative briefs, coordinating assets, routing materials for review and approval, tracking deliverables, and assisting with campaign launches.
• Help prepare campaign recap reports by gathering results, analyzing performance, identifying key takeaways, and recommending opportunities for optimization.
• Partner with the Creative Services and On-Air Promotion teams to support creative projects, organize and catalog video assets and clips, and assist with promotional needs.
• Conduct market and competitive research and monitor emerging social media trends across platforms including Instagram, Facebook, X, TikTok, and other digital channels.
• Assist with the development and execution of social and digital content, including brainstorming ideas, researching trends, and identifying opportunities to engage sports fans.
• Support the planning and execution of marketing activations at games, community events, and other events throughout the Bay Area and Sacramento, including those associated with the San Francisco Giants, Athletics, San Francisco 49ers, San Jose Sharks, Golden State Warriors and Sacramento Kings.
• Assist with event logistics, including preparing promotional materials, organizing giveaways and branded merchandise, and supporting on-site setup and execution.
• Help manage the premium and promotional merchandise closet, maintain accurate inventory, and assist with organizing and preparing items for events, partners, and internal needs.
• Assist with sweepstakes and promotional campaigns, including organizing materials, tracking deadlines, and supporting fulfillment and winner communications as needed.
• Participate in team brainstorms, department meetings, and project meetings while collaborating with Marketing, Creative Services, Digital, Social, and other internal teams.
• Provide general administrative and project support to the Marketing and Creative Services teams as needed.

Qualifications

Basic Qualifications

• Must be actively enrolled in a degree-granting program at an accredited institution during the entire duration of the program. Spring 2027 graduates are not eligible for our Summer 2027 internship program.
• Current class standing of sophomore or above (30 credits).
• Must be presently authorized to work for any employer in the United States and must not require work visa sponsorship from NBCUniversal now or in the future to retain authorization to work in the United States.
• Must be available to work 16 to 24 hours per week from June 7 – August 13, 2027 with some night and weekends shifts.
• Must be willing to work in San Francisco, California Monday-Thursday.

Desired Characteristics

• Students with a class standing of junior or above preferred
• Cumulative GPA of 3.0 or above
• Bilingual in Spanish preferred
• Proficient in Microsoft Office, including Outlook, PowerPoint, Word, and Excel
• Knowledge of Bay Area sports teams and the local sports landscape is a plus
• Strong interest in sports, marketing, social media, and/or the media and entertainment industry
• Excellent organizational skills with strong attention to detail and the ability to maintain operational standards
• Strong written, verbal, and proofreading skills
• Creative thinker who is comfortable contributing new ideas and perspectives
• Ability to communicate professionally and collaborate effectively with team members across different departments and levels of the organization
• Ability to manage multiple projects, deadlines, and shifting priorities in a fast-paced environment
• Proactive and resourceful, with a willingness to take initiative and learn
• Strong work ethic, positive attitude, and willingness to jump in wherever needed
• Team player who is comfortable working collaboratively as well as independently
• Interest in social and digital trends, including platforms such as Instagram, TikTok, YouTube, Facebook, and X
• Comfortable supporting live events, game-day activations, community events, and other off-site marketing initiatives
• Flexible and adaptable, especially when priorities shift around games, events, and breaking sports news

Additional Requirements

• Hybrid : This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
• Ability to work in the office four days per week, Monday through Thursday, between 9:00 a.m. and 5:00 p.m., with occasional evening and weekend hours required to support special events and activations.
• Interested candidate must submit a resume/CV through to be considered
• Must have unrestricted work authorization to work in the United States
• Must be covered by Solutions, NBCU’s Alternative Dispute Resolution Program
• Must be 18 years or older

Compensation: The hourly rate for this internship is $19.61/hr

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].