Enterprise Loyalty Product Manager

Enterprise Loyalty Product Manager | Murphy Oil USA

Are you a product manager with experience building loyalty, rewards, offers, redemption, or customer engagement capabilities in a retail, fuel, grocery, QSR, or high-frequency consumer environment? The Enterprise Loyalty Product Manager owns the definition, prioritization, and delivery support of loyalty capabilities across Murphy Drive Rewards and QuickChek Rewards. This role is focused on building customer-facing digital capabilities that influence real behavior across fuel, merchandise, app, offer, and store experiences. This is a builder role, but not a general digital product role. The ideal candidate brings product management discipline plus experience with loyalty, rewards, offers, CRM, retail engagement, or another high-frequency customer transaction environment. This role will define and support loyalty capabilities tied to: Offer claiming, redemption, and eligibility logic Participant-to-member conversion App-based loyalty experiences Partner integrations Survey and customer feedback capabilities Loyalty enrollment, engagement, and friction reduction Post-launch enhancements, bug triage, and optimization This role is based in El Dorado, Arkansas and works in office Monday through Thursday, with remote Fridays. Candidates must be currently local or willing to relocate. Relocation assistance is available for highly qualified candidates. Applicants must be currently authorized to work in the United States without the need for current or future employer sponsorship. Murphy USA is unable to sponsor or take over sponsorship of employment visas for this position at this time.

ESSENTIAL DUTIES AND RESPONSIBILITIES Define loyalty capability opportunities and outcomes that drive increased customer engagement and purchase behavior. Own end-to-end capability definition and delivery support: Discovery, requirements, user stories/acceptance criteria, UAT support, rollout coordination. Partner with IT as the primary day-to-day collaborator to deliver capabilities aligned to business outcomes. Use structured prioritization and decision frameworks to: Compare impact vs effort and sequence work accordingly. Present options, trade-offs, and recommendations with clear criteria. Bonus points if you can make the decision simple enough that everyone stops arguing and starts building. Lead the collaboration needed to solve problems along the way with a meaningful focus and drive that equates to measurable outcomes in a timely manner. Build scalable loyalty capabilities, such as: Offer claim flow Participant → member conversion Survey as a Product Partner integrations New app feature capabilities Eligibility rules ​​​​​​​Post-launch ownership: Own bug triage and prioritization with IT Own enhancement intake after handoff to internal teams Support additional duties as needed

REQUIRED EXPERIENCE 5+ years of product management, product ownership, or digital capability delivery experience Experience defining requirements, user stories, acceptance criteria, prioritization, UAT, rollout support, and post-launch enhancements Experience partnering with IT / Engineering teams in an Agile delivery environment Ability to translate business goals into clear product requirements and measurable outcomes Experience using data, dashboards, or analytics to evaluate customer behavior, adoption, conversion, friction, or product performance Proven ability to work cross-functionally with Digital, Marketing, Analytics, Operations, Legal, Finance, Customer Care, and Merchandising

STRONGLY PREFERRED EXPERIENCE Loyalty, rewards, CRM, offers, promotions, personalization, or membership program experience Retail, convenience store, fuel, grocery, QSR, restaurant, or other high-frequency consumer transaction experience Experience with offer claiming, redemption, eligibility rules, partner integrations, member conversion, app-based engagement.