Marketing Coordinator
$65k - $70kAddison Group
Addison Group's client is actively searching for a new Marketing Coordinator to join the team! Our client is based in the Springfield, VA area and is fully on-site. This is a permanent role with a salary range of $65,000-$70,000 based upon experience. The ideal candidate comes with at least 2-5+ years of marketing experience. The ideal candidate will be responsible for theday-to-day implementation of field-facing marketing and public relations activities. With a heavy focus on data tracking, reporting, and analysis, the Marketing Coordinator assures accurate and complete compliance with retail incentive programs. Responsibilities: Marketing & Promotions Implement and coordinate field-facing marketing initiatives and promotions. Participate in key marketing and branding meetings. Maintain accurate station profiles (POP sizes, images, hours of operation). Order, track, and manage branded/operational materials (e.g., POP, uniforms, CPG items). Create and maintain the Marketing Handbook. Track and report marketing program expenses. Media Management Draft radio ad scripts and visuals. Manage and inventory marketing materials in storage. Branding Coordinate branding efforts across departments and with external contacts. Track incentive programs and ensure delivery. Maintain accurate projects and programs database. Mystery Shop & Loyalty Programs Collect and analyze station performance data from various brand programs. Manage appeals for mystery shop scores monthly. Develop improvement materials for field teams. Track branding/loyalty program performance metrics. Support event planning and execution for station promotions. Public Relations Support community/industry events and be present on-site. Track and manage community service initiatives. Handle customer feedback, complaints, and compliments. Create presentation and communication materials as needed. Digital Media Update company website content and manage media presence. Support digital marketing campaigns and social media initiatives. Industry Association Management Maintain company membership with industry associations. Coordinate conference/meeting registrations and reporting. General Support Assist Director of PR & Marketing and Brand Manager with projects. Perform other duties as assigned. This role will require travel to sites across the Northern Virginia and DC area for events. A company vehicle is not provided. Qualifications 2-5+ years' of marketing experience BS/BA in Marketing, Communication, or a related field of study Excellent writing and communication skills Valid Driver's License Proficiency in Microsoft Office: Excel, Word, Outlook, PowerPoint, and able to use MS Publisher Familiar with content management systems including Canva and Adobe products (i.e., Illustrator, Photoshop, etc.) for graphic design/editing We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. Seniority level Seniority level Associate Employment type Employment type Full-time Job function Job function Marketing and Public Relations Industries Staffing and Recruiting Referrals increase your chances of interviewing at Addison Group by 2x Inferred from the description for this job Medical insurance Vision insurance 401(k) Get notified when a new job is posted. Sign in to set job alerts for “Marketing Coordinator” roles. Washington DC-Baltimore Area $50,000.00-$50,000.00 5 days ago Digital Marketing Associate (2025 Graduates) Marketing Manager, Social and Engagement (Museum) Washington, DC $60,000.00-$70,000.00 4 days ago Marketing Manager, Web and Email (Museum) McLean, VA $44,000.00-$58,000.00 2 days ago Digital Team Intern, Center for Communications (Summer 2025) Interested in freelancing for Yes&? Send us your resume! Community and Influencer Marketing Coordinator Washington, DC $60,000.00-$75,000.00 3 months ago Senior Brand Experience & Development Marketing Associate- Maggi Senior Brand Expansion Marketing Associate - Toll House We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr
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$49k - $53k
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$55k - $59.5k
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