Social Media and Engagement Strategist or Senior Social Media and Engagement Strategist

STRS Ohio, STRSSTRS Ohio is seeking a Social Media Engagement Strategist or Senior Social Media and Engagement Strategist to join the Executive/ Communications and Public Affairs team.Established in 1920 and serving Ohio’s educators, STRS Ohio is one of the nation’s largest retirement systems, serving nearly 550,000 active, inactive, and retired public-school teachers, and university faculty members, managing approximately $96.3 billion as of June 30, 2025, in assets and paying more than $7 billion in benefits annually.STRS Ohio provides a competitive pay, and a comprehensive benefits package including on-site parking, educational assistance, subsidized medical insurance, fully paid dental and life insurance, vacation and sick leave, retirement benefits and on-site fitness center. At STRS Ohio, you can experience rewarding work in a professional, business casual work environment. We welcome, celebrate, and promote respect for everyone. We are continually seeking bright and talented individuals to join our team.Compensation (Grade 9N & 10):Grade 9N: $32.67 - $39.21/ hr.Grade 10: $76,458 - $91,749Work Schedule:8:00am-5:00pm Monday through Friday (Onsite)General Summary (Grade 9N & 10):Under the direction of the director, Strategic Communications, develop, publish and monitor content for the State Teachers Retirement System of Ohio’s (STRS Ohio) social media channels to increase awareness, drive inbound traffic and build an engaged online community. Apply public pension knowledge to create strategies that engage key audiences and use digital analytics and social media tracking tools to evaluate and report results. Write and edit communications and manage special projects for internal and external audiences as assigned.Summary of Responsibilities (Grade 9N & 10):Assist with developing, scheduling and publishing content for STRS Ohio social media channels in accordance with organizational branding, established social media strategies, communication initiatives and strategic goals. (Grade 9N)Develop and publish content for STRS Ohio’s social media pages in accordance with organizational branding, social media strategy, current communication initiatives and strategic goals. Maintain the social media calendar and identify relevant content on financial planning, pension industry news, retirement readiness and related topics. (Grade 10)Help maintain the social media content calendar and research relevant content related to financial planning, pension industry news, retirement readiness and other assigned topics. (Grade 9N)Collaborate with other departments to ensure social media messaging is accurate and relevant to key audiences. Monitor and expand the organization’s social media presence and performance by responding promptly and appropriately to inquiries and posts, tracking content and campaigns with analytics tools, preparing monthly usage reports, and recommending improvements. (Grade 10)Use approved analytics and social media tracking tools to collect data, monitor content performance and assist with preparing routine usage and campaign reports. (Grade 9N)Edit and proofread assigned print and digital materials for grammar, spelling, punctuation, clarity, consistency and adherence to organizational standards. Verify information for accuracy and coordinate required reviews and approvals. (Grade 9N)Stay current on social media trends and monitor the social media activity and content of other public pension systems. (Grade 10)The above list of duties is intended to describe the general nature and level of work performed by persons assigned to this classification. It is not to be construed as an exhaustive list of duties performed by the persons so classified, nor is it intended to limit or modify the right of any supervisor to assign, direct and control the work of associates under supervision.Summary of Qualifications (Grade 9N & 10):Bachelor’s degree in journalism, public relations, marketing, communications, information technology or a related field required. (Grade 9N)Bachelor’s degree in journalism, public relations, marketing, communications, IT or a related field required. (Grade 10)Three or more years of related experience in social media, communications, marketing, public relations or digital content preferred. (Grade 9N)Seven to ten years related experience required. (Grade 10)Foundational knowledge of social media content development, publishing and audience-engagement practices required. (Grade 9N)Familiarity with major social media platforms and their content, audience and engagement features, as well as social media management, scheduling, analytics and monitoring tools, required. (Grade 9N)Ability to learn public pension concepts and terminology and apply that knowledge to assigned communications. (Grade 9N)Experience with social media channels, including Facebook, Twitter, LinkedIn and Google+ required. (Grade 10)Experience with Buffer and Hootsuite social media management software required. (Grade 10)Ability to build constructive and effective business relationships and strong rapport with team members as well as internal and external customers. Competency to work across STRS Ohio departments and with key stakeholders. (Grade 10)Equal Employment Opportunity Employer StatementState Teachers Retirement System of Ohio (STRS) is an Equal Employment Opportunity Employer and prohibits discrimination and harassment of applicants or employees on the basis of race, color, religion, gender, gender identity or expression, national origin (ancestry), military status, disability, age, genetic information, sexual orientation, or caregiver status, in making employment-related decisions about an individual.Visa/SponsorshipTo be offered a position with STRS Ohio, you must be either a U.S. citizen or possess proper legal authorization to work in the U.S. for the type of job you are seeking. This position is not eligible for visa sponsorship. Applicants must be authorized to work in the United States without the need for visa sponsorship.ADA StatementSTRS Ohio is committed to ensuring access, inclusion, and reasonable accommodations across all its services, activities, programs, and employment opportunities in accordance with the Americans with Disabilities Act (ADA) and other applicable laws.Posting Drug-Free Workplace StatementThe State Teachers Retirement System of Ohio (STRS Ohio) is a drug-free workplace. The use of recreational marijuana and non-medical cannabis is strictly prohibited.Pre-Employment Drug TestingAll final candidates tentatively selected for employment will be required to undergo a urinalysis drug screening prior to appointment. This screening includes testing for illegal substances, including marijuana. A positive test result will disqualify the applicant from employment unless valid medical documentation is provided for legally prescribed medications or a physician’s recommendation for medical marijuana.Pre-Employment Background InvestigationThe final candidate selected for this position will be subject to a criminal background check. STRS Ohio will conduct an individualized assessment of any prior criminal convictions before making a determination regarding employment eligibility. #J-18808-Ljbffr State-Teachers-Retirement-System-of-Ohi