Associate Director, Product Management

Position Summary The Associate Director, Product Management – Heme Oncology leads growth and innovation within the heme oncology portfolio, sitting at the intersection of science, product strategy, and commercial execution in a rapidly evolving and high‑impact area. This role shapes and executes product strategy, drives go‑to‑market excellence, and delivers a differentiated, data‑driven customer experience, leveraging expertise in heme oncology diagnostics across the care continuum to translate insights into actionable strategies that improve clinical decision‑making and patient outcomes. The Associate Director, Product Management – Heme Oncology is a high‑visibility, high‑ownership role that requires independent thinking, urgency, and strong cross‑functional partnership in a matrixed organization, combining technical expertise, business acumen, and innovative thinking to accelerate growth in a strategically important area. Core Responsibilities Lead development and execution of product strategy for heme oncology offerings grounded in market research, customer insights, and competitive intelligence Identify and prioritize growth opportunities through data‑driven analysis including market trends, customer behavior, and performance metrics Build business cases and strategic roadmaps to guide investment decisions and portfolio evolution Co‑own and drive end‑to‑end go‑to‑market strategy including positioning, segmentation, messaging, pricing, and launch planning Partner closely with Commercial, Marketing, and Medical to ensure strong field execution, sales enablement, and adoption Monitor launch performance and continuously optimize based on real‑world data and customer feedback Champion a customer‑first mindset with deep understanding of oncologists, pathologists, and care teams Leverage qualitative and quantitative insights to enhance the end‑to‑end customer journey from ordering through results interpretation and billing Ensure product and workflow design supports clinical utility, ease of use, and decision confidence Own full product lifecycle from concept through commercialization, optimization, and sunset Continuously assess portfolio performance and make proactive recommendations to enhance value and impact Drive innovation by identifying unmet needs and translating them into differentiated product solutions Serve as key connector across R&D, Clinical/Medical, Operations, Sales, Marketing, Finance, Market Access, IT, Business Development, and Regulatory to align priorities and execution Lead through influence in a matrixed environment ensuring clear communication, alignment, accountability, and best practice sharing Operate with strong bias for action, maintaining momentum across multiple initiatives in a fast‑paced environment Balance strategic thinking with hands‑on execution to deliver measurable business and clinical impact Bring innovative ideas and new perspectives that challenge conventional thinking and expand team capabilities Experience, Education and Qualifications Bachelor’s degree or equivalent work experience required; MBA and/or Master’s or PhD in a scientific discipline preferred 8 or more years of experience in product management, strategy, or commercial roles including 4 or more years of people management experience required with a strong background in oncology diagnostics, MRD, hematologic malignancies, or related healthcare sectors (pharmaceuticals, medical devices, healthcare technology) preferred Proven track record of launching and scaling products, driving market adoption and growth, leveraging market research and customer insights to inform strategy Strategic thinker with strong analytical and data‑driven decision‑making skills Exceptional cross-functional collaboration and influencing abilities in a matrixed organization Strong communication and storytelling skills with ability to engage audiences from technical teams to executive leadership High degree of ownership, accountability, and resilience Customer‑centric mindset with focus on delivering superior experiences and outcomes Innovative, forward‑thinking approach with ability to challenge assumptions and drive continuous improvement Detail‑oriented with strong execution discipline and follow‑through Ability to sit and/or stand for long periods of time Ability to lift up to 15 pounds Travel Required Ability to travel as required by role (up to 20% of the time). Some overnight travel may be required. Equal Employment Opportunity Equal employment opportunity, including veterans and individuals with disabilities. #J-18808-Ljbffr