Vice President - Luxury Lifestyle Team
DKC
LOOKING FOR SOMETHING NEW?
DKC is searching for a dynamic communications pro with 10+ years of luxury lifestyle PR experience to join and help continue to grow our practice in New York. This is a leadership role requiring the executive to drive strategy and manage a team handling a mix of clients from entrepreneurs and startups to popular household names and industry leaders over a cross-section of luxury accounts (home, beauty, wellness, fashion and travel/hospitality). This position sits at the intersection of brand and entertainment. The Vice President reports to an Executive Vice President.
Meet DKC:
DKC is part of the Acceleration Community of Companies and an award-winning agency with offices in Los Angeles, New York, Chicago, San Francisco, Washington DC, Miami and London. We have had a transformative impact on brands, individuals and issues, building a reputation for strategy, creativity and media relations. PR as an art and practice is changing daily and we have our finger on the pulse of what matters. We offer our clients integrated programs built on the right mix of analytics, earned media, thought leadership, digital media, creators/influencers and experiential.
With a vibrant and fast-paced atmosphere, DKC prides itself on a culture of fun, diversity and inclusivity. With a commitment to mentorship, training and career development, DKC offers opportunities for inspired, motivated, entrepreneurial staff members. DKC also provides a 401K, unlimited PTO, health insurance, training program, the latest technology, weekly complementary lunch, snacks, social activities, affinity groups, along with a welcoming and supportive professional environment that is all about perfecting the craft of communications.
The DKC team is energetic, hardworking and collaborative. We collaborate with other agency divisions including Sports, DKCulture, Health & Wellness, Corporate, Entertainment, Public Affairs, Data/Analytics, Hangar4 (creative agency) and other ACC sister agencies (MKG, Pixly and Stripe).
About You:
As a Vice President:
- -You will manage clients and a team; comfortable with a roster of 6-8 accounts.
- -You’re a natural storyteller and understand how to create sophisticated narratives for different audiences.
- -You are plugged into New York’s society and culture and know the reporters, creators, tastemakers, and cultural ecosystem.
- -You have an established network of go-to media contacts with the ability to place a feature story, score a commentary opportunity, negotiate an exclusive and build a choreographed launch plan.
- -You can develop and present a strategic memo or plan that aligns with the client’s immediate priorities and long-term goals.
- -You love to flex your creative muscle and think like a marketer.
- -You’re a strong writer and equally proficient editor.
- -You will have enthusiasm for the hybrid work environment and understand the value of collaboration and team work.
- -You show a passion and confidence in successfully navigating the evolving consumer landscapes.
- -You enjoy counseling and advising clients on overall strategy, category challenges, opportunities and trends.
- -You have a proven track record of developing and executing holistic PR strategies that utilize the full scope of the communications mix, including media relations, influencer outreach, talent relations, thought-leadership campaigns, celebrity and/or brand partnerships / collaborations and experiential activations (events).
- -You have experience working as part of an integrated team, representing the PR POV while applying big picture thinking across holistic campaigns.
- -You love new business! You can surface opportunities and participate in the process from scouting, brainstorming, proposal development, presenting through agency selection, contracting and new client onboarding.
- -You take great pride mentoring those rising stars on your team.
- -You value the opportunity to collaborate across DKC and ACC to foster the mission, goals and culture.
Our office has a hybrid work model: in office 3 days a week, working remote 2 days a week.
At DKC, we celebrate diversity and are committed to creating an inclusive environment for all employees. We are proud to be an equal opportunity employer and value diversity at our agency. We do not discriminate on the basis of race, religion, color, national origin, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status.
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