PUBLIC AFFAIRS SPECIALIST (TITLE 32)

Job Title

Public Affairs Specialist

Major Duties

As a PUBLIC AFFAIRS SPECIALIST (TITLE 32), GS-1035-9/11, you will:

• Assists the Public Affairs Officer in the formulation of long-range plans and policies to enhance public understanding, support and acceptance of Public Affairs programs and/or activities statewide.
• Researches and develops informational materials and complete communication campaigns for release to audiences through electronic and newspaper media.
• Prepared materials explain or describe the mission of the NG, NG accomplishments, policies, programs or actions taken to ensure the NG's compliance with state and federal regulatory requirements.
• Coordinates the analysis of response data on communication campaign effectiveness with programs managers.
• Responds to media requests for information of both a routine and controversial nature.
• Prepares or assembles information kits, edits informational materials drafted by subordinate public affairs specialists or unit UPAR's, releases photographs and/or feature stories to the news media, coordinates media interviews with NG subject matter experts and arranges photographic and electronic media coverage of newsworthy NG events.
• Provides training to UPAR's on PA program policies, practices and processes.
• Creates new or adapts or modifies accepted communication campaign formats to reach a target audience with a specific message.
• Performs other duties as assigned.