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Head of Customer Data & Insights—CRM & Growth

North American Transportation Management Institute

Penske Truck Leasing/Transportation Solutions in Reading, PA seeks a Director, Customer Data and Insights to define and execute the customer data strategy, analytics function, and platforms across the Digital Fleet org. Lead governance, deliver a 360-degree view of the customer journey by integrating website engagement, marketing, product usage, and post-sales data. You will build and lead a team, establish reporting frameworks, and drive data-driven decisions that improve retention, revenue #J-18808-Ljbffr North American Transportation Management Institute

Vacancy posted 2 days ago
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