Marketing Coordinator
Alturas Homes
Position Overview Alturas Homes is dedicated to creating warm, inviting, and thoughtfully designed homes. As a premier home builder, we pride ourselves on delivering an exceptional experience to our clients.We’reseekinga motivated and detail-oriented Marketing Coordinator to join our dynamic marketing team. Key Responsibilities Content Creation and Support Assistin creating marketing materials such as brochures, flyers, email campaigns, and social media content. Write and proofreadcopyfor campaigns, blogs, newsletters, and advertisements. Support website updates by ensuringaccurateand engaging descriptions of homes and communities. Social Media Help manage the company’s social media accounts, including creating posts, scheduling content, and engaging with followers. Monitor social media platforms for comments and questions, responding promptly and professionally. Track and report social media metrics to the Marketing Director. Digital Marketing and Lead Generation Support Assistin executing digital campaigns (Google Ads, Facebook Ads, email marketing) by handling administrative tasks. Manage the CRM system, entering and organizing leaddataand tracking progress. Monitor digital platforms and elevate issues to the Marketing Director. Event Coordination Support planning and coordination for events such as open houses, model home tours, and community launches. Assistwith eventlogistics, including invitations, RSVPs, and setup. Ensure marketing materials and promotional items are prepared for events. Market Research and Data Collection Conduct research on competitors, market trends, and customer demographics. Compile and present findings to the Marketing Director. Organize andmaintaindata for marketing strategy planning. Website and SEO Support Assistin updating the company website withaccuratehome listings, blogs, and community information. Perform basic SEO tasks such as keyword research and updating meta tags. Track website analytics and provide traffic and conversion reports. Graphic Design and Visual Content Support Create visually appealing marketing materials, including flyers and social media graphics. Manage and organize the company’s image and video libraries. Assistwith designing marketing collateral under the guidance of the Marketing Director. Administrative and Coordination Support Schedule meetings, prepare reports, and handle communications with vendors or partners. Track project timelines andmaintainan organized marketing calendar. Ensure campaigns and events are launched on schedule. Coordinate with sales and design teams to align marketing materials with current projects. Share insights and feedback with other departments to foster collaboration. Who You Are Bachelor’s degree in Marketing, Communications, GraphicDesignora relatedfield (preferred). 2-3 years of experience in marketing (required). A driven self-starter who takes initiative, dives into challenges, and finds creative solutions with little to no direction (required). Highly organized, detail-oriented, and able to manage multiple projects simultaneously (required). Excellent communication and interpersonal skills (required). Proficiencyin Adobe Creative Suite software (required). Strong writing, editing, and proofreading skills (required). Familiarity with CRM systems and email marketing platforms (required). 1-2 years of experience in social media and video content creation (required). 1-2 years of experience in the new home construction/real estate industry (preferred). Benefits at Alturas Homes 401(k) matching Medical Insurance Vision Insurance Unlimited Paid Time Off Opportunities for professional development and growth #J-18808-Ljbffr Alturas Homes
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