Director, Brand & Experience Strategy

## Director, Brand & Experience StrategyThis is a role for someone who has never been comfortable living on just one side of the marketing equation (art *or* science) because they've always needed both. The Director, Performance Creative Strategy is a multi-discipline operator: equal parts analyst, strategic thinker, and connective force across brand, media, and creative teams inside and outside the agency. They move fluidly across client portfolios, embedding themselves wherever performance creative strategy is needed, and they leave every engagement sharper than they found it. briefs, test approaches, content and messaging frameworks, or plans needed to keep work moving with clarity and purpose. They work closely with creative and media teams to ensure **Responsibilities** Maintain a working understanding of DCO platforms and apply that knowledge where appropriate for client needs.Stay current on emerging tools and technologies shaping performance marketing, bringing that knowledge into strategic recommendations proactively. **Qualifications** At least 3 years of experience as a creative performance strategist working in digital, ideally across programmatic video, display, and multiple social platforms, or with significant depth in at least one of these areas.At least 5 years of total experience in performance marketing, with a demonstrated ability to connect creative decisions to measurable performance outcomes. Experience developing a range of strategic deliverables: creative briefs, test strategies, content frameworks, etc, as well as the judgment to know what the moment calls for.Strong analytical thinking with the ability to organize data from multiple sources, pull meaningful insight, and translate findings into clear, confident recommendations for clients and internal teams. Strong client and internal communication skills, with experience leading discussions, presenting recommendations, and identifying opportunities.Some experience with DCO platforms; deep expertise not required, but familiarity with how and when to apply them is expected.B2B2C experience and fluency in marketing research methodologies are a plus. **Additional Information**At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.The annual salary range for this position is $136,850 - $140,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.Benefits available with this position include:• Medical, vision, and dental insurance,• Life insurance,• Short-term and long-term disability insurance,• 401k,• Flexible paid time off,• At least 15 paid holidays per year,• Paid sick and safe leave, and• Paid parental leave.Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. #J-18808-Ljbffr