Newsletter Growth & Marketing Specialist (New York City Metropolitan Area)
roundtable&advisory
About the Role We are seeking a versatile, part-time Newsletter Growth & Marketing Specialist to oversee and scale our portfolio of regional digital publications. Our readership consists of key decision-makers, civic leaders, and industry professionals. In this role, you will guide a targeted content distribution strategy, methodically expanding our reach from an initial pilot audience to our broader, established database.
What You’ll Do
- Manage Deployments: Oversee the consistent distribution of targeted, regional newsletters to our professional network utilizing enterprise email platforms.
- Optimize Automated Workflows: Monitor and maintain our content curation pipeline—powered by industry-leading AI and automation tools—which efficiently sources top regional insights.
- Scale the Audience: Design and execute a strategic audience growth plan, thoughtfully ramping up distribution volume to successfully onboard our full contact database.
- Quality Control: Review curated articles prior to deployment to ensure all content maintains a high standard of relevance and resonates with our sophisticated audience.
- Performance Tracking: Analyze core metrics such as deliverability, open rates, and engagement trends to ensure optimal domain health and continuous audience retention.
What We’re Looking For
- Proven experience in email marketing and database management, particularly for B2B or executive-level audiences.
- Hands-on experience with SendGrid, including a strong understanding of deliverability best practices during a list ramp-up phase.
- Familiarity with automation and RSS tools (specifically Make and Inoreader, or strong equivalents like Zapier).
- A strategic, autonomous worker capable of flawlessly managing a high-leverage project in just a couple of hours per week.
- An interest in regional development, commercial real estate, or civic leadership is a strong plus.
The Opportunity This is a flexible, low-hour commitment (approximately 2–3 hours per week) offering a high impact. It is a unique opportunity to refine AI-driven content pipelines and scale a digital footprint that influences top-tier city leaders and decision-makers.
How to Apply:
- Apply here over LinkedIn, & please email a portfolio of past newsletters & growth metrics to View email address on apply.placed-app.com
- Candidate must prove experience in Newsletter management & growth.
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