Bench Build_Conceptual Copywriter

Bench Build_Conceptual Copywriter

A leading financial services company, recognized for its innovative approach to banking, offers a diverse range of products and services, including credit cards, savings accounts, and loans. Known for leveraging cutting-edge technology and data-driven insights, the company prioritizes delivering personalized solutions to its customers. With a strong commitment to simplifying financial experiences, it consistently ranks as a trusted partner for individuals and businesses alike. The organization is also highly regarded for its community initiatives, corporate responsibility, and forward-thinking culture.

Job Description

We're looking for a Conceptual Copywriter with deep video experience—someone who thinks in scenes and sequences, not just sentences. This role goes beyond writing words that happen to appear in a video; it requires writers who develop the concept itself, shape the narrative structure, and understand viscerally how copy lands when it's watched and heard rather than read.

Project Type: Contract

Role: Copywriter

Rate: $60-$65 per hour

Location: Remote (CST or EST preferred)

The ideal candidate can take complex product details, financial topics, or brand messages and translate them into audio/visual storytelling that feels clear, natural, and effortless to a viewer. They write with an ear for pacing and a feel for visual rhythm, collaborate fluently with directors and editors, and move between voiceover, on-screen copy, and scene-level concepting with equal confidence.

Key Responsibilities

• Video Concept Development: Originate and develop video concepts from brief to script—building ideas that work on screen, hold attention across formats, and translate brand or product messaging into compelling visual storytelling.
• Scriptwriting: Write scripts across a range of video formats—brand films, social video, product explainers, campaign spots, and digital content—with precision in structure, pacing, and tone.
• Voiceover & On-Screen Copy: Craft voiceover copy that sounds natural when spoken and on-screen text that complements rather than competes with the visual—understanding how both elements work together in the viewer's experience.
• Simplifying Complex Topics for Video: Distill complicated product features, financial concepts, or brand narratives into clear, engaging scripts that make the complex feel intuitive without oversimplifying.
• Narrative Structure & Pacing: Bring a strong command of narrative arc to every project—building sequences that create momentum, land key messages at the right moment, and hold a viewer from open to close.
• Director & Editor Collaboration: Partner closely with directors, editors, and creative leads throughout production—contributing meaningfully to how a concept evolves from script to screen and adapting copy in response to visual decisions.
• Brand Voice in Motion: Apply Capital One's brand voice with consistency across video formats, ensuring the written and spoken word reinforces the brand's character regardless of tone or subject matter.

Qualifications

• 5–8 years of copywriting experience with a clear and primary focus on video—brand campaigns, social video, digital content, or broadcast—demonstrated through a portfolio of video-first work.
• Proven ability to develop original video concepts, not just execute scripts from existing ideas.
• Strong scriptwriting fundamentals: scene and sequence thinking, narrative structure, voiceover craft, and on-screen copy writing.
• Demonstrated ability to simplify complex or technical subject matter for a general audience in a video context—making it engaging without stripping out substance.
• A clear sense of pacing and visual rhythm; able to write copy that accounts for how an audience experiences time on screen.
• Collaborative working style with experience partnering directly with directors, editors, and creative directors through production.
• Strong brand voice instincts and the ability to maintain consistency across a wide range of video formats and tones.
• Portfolio must include video scripts or finished video work; candidates without video-specific samples will not be considered.

Additional Information

We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world's biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that's better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek's Fastest Growing Agencies in 2021.

We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.