Digital Product Manager, CRM

Digital Product Manager, CRM

SquareTrade is the fastest growing company of its kind. We're revolutionizing a $30b industry with service innovation and attention to customer satisfaction. We partner with some of the largest, most sophisticated retailers and carriers in the world (Amazon, Walmart, The Home Depot to name a few), consistently win industry awards, have received tens of thousands of 5-star reviews… and we're just getting started. A member of the Allstate family, SquareTrade has headquarters in San Francisco and London. We are currently expanding in Europe and Asia Pacific, including Japan and Australia.

Job Description

At SquareTrade, Inc. d/b/a Allstate Protection Plans ("Allstate Protection Plans"), we help our customers when they need us most. As the market leader of protection plans, we touch the lives of millions of people across the world. Our success is due to our focus on delivering great service to our customers through a modern, digital platform.

We are looking for an experienced Digital Product Manager to drive key initiatives that accelerate our CRM and Agent Experience roadmap. The product area is critical to enabling successful partner launches as well as ensuring our customer service agents are equipped to efficiently support customer interactions.

As a Digital Product Manager, you will own the definition, delivery, and outcomes of CRM capabilities within your product area, ensuring every initiative is tied to measurable business impact, including improved agent efficiency, reduced handle time, and enhanced service quality. You will contribute to and help shape the product vision, while owning the execution of the roadmap and backlog for CRM and agent-facing capabilities within your product area.

Operating at a global scale, this platform supports agent experiences across North America, Europe, Australia, and Japan. Many customer-facing solutions across the organization include an agent experience component, and this role will contribute to ensuring agent experiences are cohesive and scalable by partnering with global product teams and aligning to shared standards

This role works closely across operations, customer experience, and technology. You will work closely with subject matter experts across the business to deeply understand agent challenges, validate assumptions through product discovery, and translate insights into actionable priorities.

In addition to advancing core CRM capabilities, you will contribute to the evolution of agent experiences through AI-driven capabilities, enabling smarter workflows, assisted decision-making, and increased automation across the agent journey.

You will partner with engineering and global product teams to deliver solutions across both SaaS platforms and internally built systems. In this high-impact role, you will be accountable for delivering measurable results, enabling teams to build best-in-class agent experiences, and directly influencing overall business success through outcome-based delivery.

What's Great About This Role?

• Contribute to the evolution of CRM and agent experience capabilities within a global platform
• Own initiatives that directly impact agent efficiency, including reducing handle time and improving productivity
• Play a key role in enabling successful partner launches by ensuring agents are equipped with the tools and workflows needed to support customers post-launch
• Contribute to how AI is applied to improve agent workflows and customer support experiences
• Work across a highly visible platform that supports every customer interaction channel and product across the organization
• Collaborate with stakeholders, including senior leaders when needed, to align CRM capabilities with enterprise growth and strategic priorities

You're A Great Candidate If You:

• Have a curious, empathetic and customer obsessed mindset
• Take ownership of outcomes, not just delivery, and proactively drive results aligned to business goals
• Communicate clearly and build trust by fostering strong relationships with stakeholders and ensuring alignment through transparent updates and collaboration.
• Use data to guide decisions, leveraging KPIs, customer feedback, and insights to support prioritization and influence product direction within the team.
• Engage in discovery and test-and-learn activities to validate assumptions and guide product direction
• Can decompose problems into manageable stories to then create and prioritize a clear backlog for the product team
• Can support roadmap execution, aligning work with the product vision and providing timely input during development cycles to keep progress on track.
• Can identify risks and concerns early along with identifying opportunities to deliver value
• Are flexible and adaptable, able to navigate ambiguity within your product and across the organization while maintaining focus on outcomes
• Have experience working with SaaS platforms and understand the tradeoffs between vendor solutions and homegrown systems, including ongoing maintenance and evolution

Qualifications

• 4+ years of experience as a product manager within a technology development environment
• Experience driving measurable business or product outcomes and breaking down work into iterative and incremental delivery to achieve those outcomes
• Familiarity with CRM systems and/or customer service agent facing tools
• BA/BS Degree

Nice to Have:

• Experience working with SaaS vendors and platform-based products
• Exposure to customer service or contact center technologies
• Knowledge of AI technologies (LLMs, GenAI, and Agentic AI)
• Previous Scrum Master or Project Management experience

Additional Information

At SquareTrade you'll have access to:

• Medical, dental and vision coverage with network optionality and the ability to contribute to a savings account (HSA or FSA)
• Up to 4% company match into 401(k) and contributions into your company-sponsored pension
• $75/month budget to help prioritize your physical wellbeing
• $80/month stipend to subsidize connectivity costs
• Mental health resources including free 1:1 therapy, coaching sessions and digital resources
• Supportive leave policies
• Flexible Time Off Policy in addition to 9 Company Holidays
• Tuition reimbursement up to $5,250 per year to further your personal educational advancement desires
• Hybrid work arrangements with regular investment in gatherings/offsites to spend time together as team
• Various corporate perks and discounts

This role is a hybrid role associated with our Bay Area Office.

SquareTrade estimates the possible base compensation for this role, if hired in the San Francisco Bay Area, California, to be in the range : $145K - 170K

SquareTrade/ Allstate generally does not sponsor individuals for employment-based visas for this position.

The candidate(s) offered this position will be required to submit to a background investigation.

SquareTrade is proud to be an Equal Employment Opportunity employer. We are committed to creating an inclusive work environment for all employees. We celebrate diversity and encourage applications from all qualified individuals regardless of race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or ability status. It is the Company's policy to employ the best qualified individuals available for all jobs. Therefore, any discriminatory action taken on account of an employee's ancestry, age, color, disability, genetic information, gender, gender identity, gender expression, sexual and reproductive health decision, marital status, medical condition, military or veteran status, national origin, race (include traits historically associated with race, including, but not limited to, hair texture and protective hairstyles), religion (including religious dress), sex, or sexual orientation that adversely affects an employee's terms or conditions of employment is prohibited. This policy applies to all aspects of the employment relationship, including, but not limited to, hiring, training, salary administration, promotion, job assignment, benefits, discipline, and separation of employment.