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Used Equipment Sales Manager (Central Division/Western Canada Region)

United Rentals

Great company. Great people. Great opportunities.

If you’d like the chance to make your mark with the world’s largest equipment rental provider, come build your future with United Rentals!

As a Manager, Region Used Equipment Sales, you will be responsible for overseeing used equipment sales for your dedicated region, including development of a used equipment sales strategy which ensures that such sales are profitable and maximize revenue. You’ll coordinate implementation of such strategy working in partnership with the field.

**This is a remote position and the ideal candidate should live with the Central Division or Western Canada. **

What you'll do:

  • Determine and develop a consistent used equipment sales strategy supporting retail channel sales and FMV goals , working collaboratively with the field to implement
  • Coordinate the sales strategy closely with the Region Sales and Marketing Director, Region Fleet Manager and District Manager, to implement at the branch level
  • Create and formalize a consistent used equipment sales process that identifies various methods and venues to sell, with a focus on avoiding auction or low margin disposal
  • When auction is used ensure a consistent company auction package, working closely with Fleet Operations and Sourcing while managing consignments, logistics, and inoicing
  • Explore and manage other new and creative selling options, including overseas, broker, commercial truck dealer, and other web-based options
  • Coordinate a consistent used equipment pricing strategy that guarantees maximum profitability for the company and helps ensure used equipment sales plan and margin targets are achieved
  • Keep up to date on current equipment sales trends, market practices, and customer used equipment needs from a macro level
  • Develop and formalize a catalog for internal and external use of new equipment offerings, in close partnership with the Regions
  • Understand equipment valuation and pricing, including FMV, depreciation, market trends, and pricing
  • Partner with Region Fleet Manager to manage vendor trade package submissions and execution
  • Utilize data reports and analytics to identify sales opportunities, aging assets, pricing gaps, and market trends
  • Communicate and influence in an organization where success requires collaboration across Sales, Operations, Fleet, and Finance
  • Manage multiple priorities, sales initiatives, and time-sensitive requirements
  • Up to 25% travel expected and to be located near a major airport
  • Other duties assigned as needed

Requirements: 

  • Bachelors Degree preferred, or comparable work experience
  • 10 plus years construction equipment sales experience; strong working knowledge of used equipment sales tools
  • Strong influence and interpersonal skills
  • Strong business and sales acumen; marketing savvy
  • Strong construction equipment knowledge
  • Basic computer skills and web-based sales knowledge
  • Bi-lingual English-French a plus


This position is deemed Safety Sensitive for purposes of United Rentals’ policies and procedures.

Why join us?

We don’t just “talk the talk!” We’re an award-winning company (recently named a Glassdoor Best Place to Work in 2026) that truly cares about our people - That’s why we offer best-in-class benefits and perks that will support you and your family. In addition to our health and financial plans, we also offer:

  • Paid Parental Leave

  • Employee Discount Program

  • Career Development & Promotional Opportunities

  • Additional Vacation Buy Up Program (US Only)

  • Early Wage Access through Payactiv (US Hourly Only)

  • Paid Sick Leave

  • An inclusive and welcoming culture

Explore our comprehensive U.S. benefit offerings

For Canadian benefits, click here

United Rentals, Inc. is an Equal Opportunity Employer and makes employment decisions regardless of race, color, religion, sex, national origin, age, genetic information, citizenship status, veteran status, sexual orientation, gender identity, disability, or any other status protected by law. If you need a reasonable accommodation at any point of the application process, please email View email address on jobs.unitedrentals.com for assistance.

At United Rentals, we proudly hire active duty members, veterans, reservists, and their families. The values that define your service—leadership, discipline, integrity, and teamwork—are the same values that drive our success. With many veterans already part of our team, we’re ready to help you transition into a rewarding career.

United Rentals consists of a wide variety of roles with different duties and responsibilities. The actual pay rate offered to candidates varies depending upon a wide range of factors including specific position, location, education, training, experience, skills, and ability.

Vacancy posted 1 day ago
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