Assistant Director of Admissions for Communications and Operations
$49.7kDalton State College
Job Title: Assistant Director of Admissions for Communications and Operations Location: Dalton State College Regular/Temporary: Regular Full/Part Time: Full-Time Job ID: 304426 About Us Dalton State College delivers a transformational education experience in a community serving more than 5,000 students through its two campuses and online programs. A member of the University System of Georgia, we provide access to high-quality bachelor's degrees, associate degrees, and career and teaching certificate programs that are responsive to regional and state needs. Located about 90 minutes from Atlanta and 30 minutes from Chattanooga, Dalton State is nestled in the foothills of the Appalachian Mountains in northwest Georgia and is surrounded by abundant outdoor recreation opportunities. We attract students from 35 countries and 26 states. Approximately half of our students are first-generation college students. Dalton State is Georgia's first federally-designated Hispanic-Serving Institution (HSI); through this designation, we administer a Title V and a Title III HSI STEM Grant program that benefit all students. Our mission and values undergird our commitment to creating a sense of belonging for all students and to ensuring their success. Dalton State was ranked #1 in the nation for Student Experience in The Wall Street Journal/College Pulse 2024 Best Colleges in the U.S. rankings and the #2 most recommended institution in the country in 2025. In addition, we are proud to have been recognized in 2024 as one of 75 "Great Colleges to Work For" by ModernThink, along with an Honor Roll distinction. Job Summary This position leads communication and processing operations for the Office of Admissions. This position develops strategies to engage prospective students and families, oversees admissions processing and assigned staff, and supports Slate CRM initiatives. The position also collaborates with the Enrollment Services division on external communications, CRM projects, and enrollment initiatives as needed to support the Colleges enrollment goals. A complete application must include: Cover letter Resume A list of three professional references Review of applications will begin on October 14, 2026. The position will remain open until filled. The minimum annual salary is $49,700 per year Benefits include Healthcare options Retirement option: Teachers Retirement Systems (TRS) or Optional Retirement Plan (ORP) Tuition assistance $100 annually in well-being rewards 13 paid holidays Paid vacation and sick leave Paid parental leave Winter break (December Holidays) USG Benefits Responsibilities Coordinates admissions communications, marketing, and social media - continued Coordinates the development and maintenance of admissions recruitment materials, including brochures, flyers, postcards, presentations, digital resources, and event materials. Reviews admissions communications and marketing materials to ensure information is accurate, consistent, timely, and student-centered. Analyzes communication engagement, social media metrics, recruitment data, and enrollment outcomes to evaluate effectiveness and identify opportunities for improvement. Provides communication and marketing support for major admissions events, recruitment initiatives, and enrollment campaigns. Collaborates with Enrollment Services leadership and campus partners to support division-wide communications and special initiatives. Coordinates admissions processing - 30% Coordinates and oversees the processing and review of new student and readmission applications and documents. Directs workflow for incoming admissions documents and ensures timely and accurate processing. Reviews and makes admissions decisions in accordance with established admissions requirements. Ensures admissions and readmission processes adhere to Dalton State College and University System of Georgia policies, procedures, and regulations. Monitors processing timelines, workloads, and application completion to provide timely and student-centered service. Develops and performs regular data audits and cleanup projects to maintain data accuracy. Identifies opportunities to streamline admissions processes and workflows to improve operational efficiency and student experience. Collaborates with other Enrollment Services departments to address processing and operational needs throughout the enrollment lifecycle. Provides direct processing support during high-volume periods and as needed. Supports Data Processing Team. Supports Customer Relationship Management (CRM) and other technology initiative - 25% Assists with the use and continued development of Slate CRM for Admissions and the Enrollment Services division. Creates and maintains Slate communication campaigns, populations, queries, reports, forms, and other tools related to admissions communications and recruitment initiatives. Assists Enrollment Services departments with Slate communications, campaigns, and CRM-related projects as needed. Supports the testing and implementation of new Slate functionality, communication strategies, and admissions workflows. Monitors admissions data and communication processes within Slate and works with appropriate staff to identify and resolve issues. Provides input on CRM enhancements based on admissions, communication, recruitment, and processing needs. Supports staff training related to admissions communications and relevant Slate functionality. Collaborates with the Director of Admissions, Enrollment Services leadership, and appropriate campus partners on assigned Slate and technology initiatives. Assists with monitoring data integrity within CRM and Banner for Admissions. Performs supervision, assessment, and other related duties - 10% Hires, trains, supervises, and evaluates assigned staff. Establishes operational priorities, performance expectations, and workflow assignments for admissions processing functions to ensure efficient and effective service delivery. Provides leadership, coaching, and professional development opportunities for assigned staff to promote engagement, accountability, continuous improvement, and employee growth. Develops, monitors, and analyzes key performance indicators related to admissions processing, communications, marketing, social media engagement, recruitment efforts, and enrollment outcomes. Represents the Office of Admissions on internal and external committees and at college events as assigned. Collaborates with Admissions staff to support recruitment events, campus programs, and enrollment priorities. Maintains knowledge of emerging trends and best practices in admissions communications, social media, enrollment management, and student recruitment. Performs other related duties as assigned. Required Qualifications Educational Requirements Baccalaureate degree in a course of study related to the occupational field required, or equivalent combination of education and related work experience. Required Experience More than two years of related experience required. Preferred Qualifications Preferred Educational Qualifications Masters degree in a course of study related to the occupational field required. Preferred Experience
- Experience working in higher education.
- Experience working with Banner.
- Experience working with customer relationship management systems.
- Ability to collaborate effectively with Admissions, Enrollment Services, Marketing and Communications, and other campus partners.
- Ability to effectively use customer relationship management systems to support student communication, recruitment, and enrollment initiatives.
KNOWLEDGE
- Knowledge of college policies and procedures.
- Knowledge of computers and job-related software programs.
- Knowledge of high school graduation requirements.
- Knowledge of Family Education Rights and Privacy Act guidelines.
- Knowledge of college and Board of Regents admissions policies.
- Knowledge of customer relationship management tools and systems.
- Knowledge of graphic design.
- Knowledge of marketing principles and content creation for print and digital communication.
- Knowledge of social media platforms, trends, and best practices.
- Knowledge of digital communication and student engagement strategies.
SKILLS
- Skill in decision making and problem solving.
- Skill in the completion of a variety of reports.
- Skill in oral and written communication.
- Skill in coordinating complex, concurrent projects.
- Skill in organizing and planning.
- Skill in developing clear, engaging, and student-centered communications for a variety of audiences and platforms.
- Skill in analyzing communication, social media, and enrollment data to evaluate effectiveness and identify opportunities for improvement.
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