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Senior Director, Product Marketing

$132.8k - $246.6k

Publicis Groupe ANZ

Company Description

Senior Director, Product Marketing – MarTech will shape and lead the go-to-market strategy for Epsilon’s marketing technology suite, including clean rooms, CDPs, loyalty, and email platforms, while coaching a team of product marketers. Partnering daily with Product, Sales, Marketing, and Senior Leadership across both Epsilon and Publicis Groupe, you will synthesize complex technical capabilities into compelling, buyer-centric narratives that drive revenue and differentiate our offerings in the market.

Reporting directly to the Vice President of Product Marketing, you will lead the messaging and positioning for innovative MarTech solutions at the intersection of data, privacy, and digital marketing innovation. As Senior Director, Product Marketing, you will directly drive business growth across Epsilon and the broader Publicis Groupe network by establishing differentiated value propositions for key enterprise buyers. Additionally, you will play a pivotal role in mentoring, developing, and empowering a high‑performing team of product marketers to achieve continuous professional excellence.

Responsibilities
  • Strategic Leadership Development: Refine your executive leadership skills by leading cross-functional GTM strategies across a global, matrixed organization.
  • Expanded Industry Expertise: Deepen your market impact and expertise across advanced MarTech areas, including data clean rooms, unified identity, and modern customer data platforms.
  • Enterprise Influence: Elevate your strategic advisory presence through key partnerships with Demand Generation, PR, Content Marketing, and Analyst Relations.
Qualifications
What You’ll Bring With You
  • 10+ years of experience in product management, marketing, or a related field.
  • 5+ years of dedicated experience in Product Marketing, preferably within the MarTech space.
  • Proven track record of leading, coaching, and developing a team of marketers.
  • Solid technical grounding in MarTech solutions (clean rooms, CDPs, loyalty, and email platforms) with the ability to translate technical features into clear business benefits.
  • Excellent verbal and written communication skills, with extensive experience presenting to leadership, cross‑functional partners, and global collaborators.
  • Mastery of Microsoft Office Suite (CoPilot, PowerPoint, Excel, Word, and Teams).
  • Demonstrated success in creating messaging, positioning, product launches, and full‑funnel sales collateral (case studies, white papers, narratives, blogs, and videos).
Why You Might Stand Out From Other Talent
  • Bachelor’s Degree from a 4‑year college or university; MBA preferred.
  • Experience managing GTM plans within a global, matrixed organization or parent agency network like Publicis Groupe.
  • Proven ability to balance strategic planning with hands‑on execution in a fast‑paced environment.
Additional Information

Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we’ve provided marketers from the world’s leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels.

Epsilon’s comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real‑time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry‑leading by Forrester, Adweek and the MRC. Epsilon is a global company with more than 9,000 employees around the world.

Our pillars aren’t just words. They’re how we show up every day.

  • People centricity: We focus on employee well‑being in an environment where colleagues truly care about each other.
  • Collaboration: We work together, support one another, and collectively achieve goals.
  • Growth: There are endless opportunities for growth through learning, development and career advancement.
  • Innovation: We drive progress through cutting‑edge solutions and forward‑thinking approaches.
  • Flexibility: We’ve created a balance between work and personal life, and we encourage adaptability to solve problems creatively.

Our values guide us to create value for our clients, our people and consumers.

  • Act with integrity
  • Work together to win together
  • Innovate with purpose
  • Respect all voices
  • Empower with accountability

These pillars and values are our foundation—shaping our culture, guiding our decisions, and uniting us in common purpose.

Because You Matter

As an Epsilon employee, you deserve perks and benefits that put you, your family and your finances first. Our benefits encompass a wide range of offerings, including but not limited to the following:

  • Time to Recharge: Flexible time off (FTO), 15 paid holidays
  • Time to Recover: Paid sick time
  • Family Well‑Being: Parental/new child leave, childcare & elder care assistance, adoption assistance
  • Extra Perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counseling

Epsilon benefits are subject to eligibility requirements and other terms.

Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process. Please reach out to View email address on click.appcast.io to request an accommodation.

For San Francisco Bay and Los Angeles Areas: Epsilon will consider for employment qualified applicants with criminal histories in a manner consistent with the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance. Applicants with criminal histories are welcome to apply.

Compensation Range: USD $132,800.00 - USD $246,600.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may also be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/1/2026.

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Vacancy posted 2 days ago
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