Cyber Campaign Marketing, Senior Manager

Cyber Campaign Marketing, Senior Manager The Opportunity: Booz Allen is seeking a strategic, collaborative, and execution-driven Senior Manager to lead integrated marketing campaigns for our cyber business. In this role, you will translate Booz Allen’s cutting-edge cyber capabilities spanning cyber defense, Zero Trust, offensive security, secure AI, cloud security, and mission critical solutions, into compelling, integrated marketing programs that strengthen market position and accelerate growth. You’ll have support resource behind you, but you are expected to take the pen, shaping the campaign narrative, pressure-testing with executive stakeholders, and driving it across the finish line. You will move fluidly between setting strategy and rolling up your sleeves to execute it. If you are a senior marketer energized by that kind of direct impact and are fluent enough in tech and cyber or have marketed complex technical solutions and know how to get there, to hold your own in a room full of engineers and executives alike, then this role was built for you. Due to the nature of work performed within this facility, U.S. citizenship is required. What You’ll Do: Lead integrated campaign strategy and execution. Develop and execute a multi-channel cyber marketing campaign aligned to business priorities, leveraging paid, owned, and earned channels to drive awareness, engagement, and sales pipeline. Turn technical complexity into market impact. Partner with product, solution, and business leaders to shape differentiated messaging and value propositions that resonate with enterprise and government buyers. Read a technical brief and come back with a campaign hook. Operate across a matrixed organization. Collaborate across brand, digital, content, marketing, and sales teams to ensure alignment, speed, and consistency in campaign delivery. Influence senior stakeholders and drive decisions. Engage, advise, and influence executive and business leaders, synthesizing inputs, cutting through ambiguity, and driving timely decisions to maintain campaign momentum. Stay comfortable being the one in the room who moves things forward. Measure, optimize, and scale performance. Deliver success metrics, analyze campaign performance, and continuously optimize for impact across the funnel. Join us. The world can’t wait. You Have: 12+ years of experience in B2B or B2G marketing 5+ years of experience with marketing in cybersecurity, cloud, or AI solutions Experience marketing from a tech or product company Experience leading integrated marketing campaigns that drive measurable business outcomes Experience navigating highly matrixed, cross-functional organizations without direct authority Experience managing complex marketing budgets, including multi-channel planning and performance optimization Experience leveraging data to inform strategy Knowledge of enterprise or government buying cycles and audiences Ability to influence up, across, and out to align senior stakeholders Bachelor’s degree Nice If You Have: Experience with account-based marketing (ABM) and demand generation best practices Knowledge of the cyber language Ability to connect marketing programs to sales motions and pipelines Possession of strong analytical skills Master's degree in Communications, Marketing, or a related field Compensation At Booz Allen, we celebrate your contributions, provide you with opportunities and choices, and support your total well-being. Our offerings include health, life, disability, financial, and retirement benefits, as well as paid leave, professional development, tuition assistance, work-life programs, and dependent care. Our recognition awards program acknowledges employees for exceptional performance and superior demonstration of our values. Full-time and part-time employees working at least 20 hours a week on a regular basis are eligible to participate in Booz Allen’s benefit programs. Individuals that do not meet the threshold are only eligible for select offerings, not inclusive of health benefits. We encourage you to learn more about our total benefits by visiting the Resource page on our Careers site and reviewing Our Employee Benefits page. Salary at Booz Allen is determined by various factors, including but not limited to location, the individual’s particular combination of education, knowledge, skills, competencies, and experience, as well as contract-specific affordability and organizational requirements. The projected compensation range for this position is $125,300.00 to $233,000.00 (annualized USD). The estimate displayed represents the typical salary range for this position and is just one component of Booz Allen’s total compensation package for employees. This posting will close within 90 days from the Posting Date. Identity Statement As part of the hiring process, we will ask you to complete an identity verification process that leverages advanced biometrics and artificial intelligence to ensure authenticity and protect against identity fraud. You are expected to be on camera during interviews and assessments. We reserve the right to take your picture to verify your identity and prevent fraud. Candidate AI Usage Policy AI is a part of our daily work at Booz Allen, and we are committed to the responsible and ethical use of AI tools. However, we want to ensure a fair candidate process based on your own skills and knowledge. As part of this commitment, the use of artificial intelligence (AI) or other tools to assist with responses during interviews (whether in-person or virtual) is prohibited unless permission is explicitly provided. Work Model Our people-first culture prioritizes the benefits of collaboration, whether it occurs in person or virtually. To support engagement and effective communication, employees working virtually are generally expected to have their cameras on during meetings. Remote: If this position is listed as remote, there may still be occasions when you are required to work in person at a Booz Allen or customer facility. Hybrid: If this position is listed as hybrid, you will be expected to work from a Booz Allen facility frequently, in alignment with leadership expectations and the needs of the role. You may also be required to work from or visit a customer facility. Onsite: If this position is listed as onsite, work will primarily be performed at a Booz Allen office or customer facility, where employees will collaborate directly with colleagues and customers as required by the role. Commitment to Non-Discrimination All qualified applicants will receive consideration for employment without regard to disability, status as a protected veteran or any other status protected by applicable federal, state, local, or international law. Note: Microsoft Internet Explorer is not fully compatible with Workday and users may experience systems issues with this browser. We recommend that you use one of the following browsers to avoid problems: Google Chrome, Mozilla Firefox, Microsoft Edge, Apple Safari, Opera Browser or Blackberry Browser. If you continue to experience issues, it is sometimes necessary to reset your browser by clearing your cache. About Booz Allen Hamilton Booz Allen is an advanced technology company delivering outcomes with speed for America’s most critical defense, civil, and national security priorities. We build technology solutions using AI, cyber, and other cutting-edge technologies to advance and protect the nation and its citizens. By focusing on outcomes, we enable our people, clients, and their missions to succeed—accelerating the nation to realize our purpose: Empower People to Change the World®. 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