Social Media Specialist

SOCIAL MEDIA SPECIALIST (TECHNICAL WRITER) FT / PT Status – Full-Time Salary – $26.61 - $33.40 Hourly Wage Remote Work / In-Office – Hybrid Application Deadline – 9/2/2026* Job Description Are you a creative, detail-oriented communicator who is passionate about Utah's outdoors, wildlife, hunting, fishing or shooting sports? If so, the social media specialist position in our Salt Lake Office might be the job for you. The social media specialist is an integral part of our Conservation Outreach Section, which works to strengthen support for wildlife management by demonstrating the value and importance of wildlife to all Utahns. This position helps the DWR connect directly to the public by managing and creating content for Facebook, lnstagram, X, Threads, YouTube and other social media channels. Day-to-day Responsibilities Of This Position Create clear, compelling visual content to post to the DWR's social media accounts that follow current Associated Press Style and DWR standards. Manage the DWR Facebook, Instagram, X, Threads, YouTube, LinkedIn and Pinterest accounts. Maintain a weekly content calendar that plans and tracks posts on DWR's social media accounts. Stay up to date on social media trends and opportunities, and make recommendations based on those trends. Utilize a reporting tool to provide monthly analytics on account activity and successes. Work with employees in DWR regions and at DWR facilities to maintain a content schedule and to provide constructive feedback on their channels and posts. Collaborate with other sections within the agency to brainstorm and execute social media campaign ideas. Launch paid ads and boosted posts to help reach communications goals. Engage and interact with DWR’s customers in the comment sections and inboxes. Establish and maintain clear communication with DWR partners for collaborative social media messaging. Attend occasional fieldwork activities to provide timely, behind-the-scenes stories that uniquely showcase fish and wildlife management work. Update the agency’s social media guidelines as needed. Qualifications Minimum or "day-one" qualifications: A Bachelor's degree or higher in one of the following areas: Social media, English, technical writing, communication, journalism, marketing or another closely related field, or directly related work experience equivalent. Preferred Or Trainable/on-the-job Qualifications Professional work experience coordinating social media communication strategies. Professional work experience managing a variety of company social media accounts.. Exceptional communication skills with the ability to articulate complex information in ways that are interesting and easy for the public to understand. Creative storytelling skills using a variety of social media features. Experience coordinating social media strategies designed to increase participation in outdoor recreation activities. Experience with basic video and audio editing using professional software or web-based tools, such as Adobe Express and Meta's editing tools. About The Role Location 1594 West North Temple Salt Lake City, Utah, 84116 United States Background Check Required Drug Test Required Schedule Code B - Competitive Career Service Work Schedule Monday - Friday, 8 AM - 5 PM Work Environment, Working Conditions, Physical Requirements Risks found in a typical office setting which is adequately lighted, heated and ventilated, e.g., safe use of office equipment, avoiding trips and falls, observing fire regulations, etc. Typically the employee may sit comfortably to perform the work; however, there may be some walking, standing, bending, carrying light items, etc. Special physical demands are not required to perform the work. Miscellaneous This is a full time position, which requires some work on weekends, evenings, holidays and responsiveness in the event of an emergency. Why You Should Join Our Team Benefits In Utah, we believe hard work is important, but balance is essential. Finding work/life balance is a vital element to our culture. To find out more about WHY Utah, Other benefits may include: Job Stability: Enjoy the security and reliability of employment within a well-established organization. Career Growth: Develop valuable skills and gain opportunities for leadership within a large organization. Meaningful Work: Contribute to an important service that benefits the community and supports organizational goals. Supportive Work Environment: Be part of a team that values cooperation, strong work ethics, and mutual support. The Agency When you work for the Utah Division of Wildlife Resources, you're helping improve the quality of life for everyone who calls the Beehive State home. Utah's abundant wildlife populations are a direct result of active, hands-on work by our employees and partners. Division employees give Utahns, and visitors to the state, something to smile about and stories they can't wait to share with their friends and family. Plus, the generous paid time off and great health benefits help ensure that you can spend quality time with your loved ones. EEO Statement The State of Utah is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. For accommodations, please contact View phone number on click.appcast.io. #J-18808-Ljbffr State of Utah