Associate Director, Regional Communications

Associate Director, Regional CommunicationsBraven is a national nonprofit that prepares promising college students to secure a strong first opportunity after college graduation through a career-accelerating program. We work with higher education and employer partners to offer a life-changing experience that begins with a semester-long course for college students and continues with support through graduation. Together, our ambition is to help rebuild the middle class and revitalize the American Dream.To learn more, take a look at Braven's Jobs.About the RoleIn order to achieve its ambition of serving 80,000-100,000 Fellows over the next decade, Braven is hiring an Associate Director, Regional Communications who will elevate awareness of the college-to-career challenge and Braven's impact across the regions in which we operate. This role will also partner closely with colleagues across the organization to make sure communications are aligned and coordinated. As a key member of the Communications and Marketing team, which sits on the External Affairs team, you will be responsible for the strategy and execution of a portfolio of regions' communications plans and efforts in partnership with each region's Executive Director and team. This role sits on the External Affairs team, part of Braven's Communications and Marketing department, and reports directly to the Senior Director, Communications & Marketing.What You'll DoStrategic Leadership & Operations (60%)Create and implement regional marketing and communication strategies using quantitative and qualitative insightsMaintain regional communications calendarsRecommend and execute appropriate tactics to raise awareness and strengthen Braven's reputation among new and existing university and employer partners, along with other external stakeholders. Including such things as:Developing and executing a robust and integrated social media strategy for Executive Directors, in collaboration with the AD, Social Media, using LinkedIn, Instagram, and other social mediaDeveloping and executing media relations activities that secure high-profile placements across relevant media outletsDrafting speeches, op-eds, and other statements on behalf of executive and regional leadershipApplying to local conferences and awards on behalf of Executive Directors and regionsCreating videos featuring Braven's impact and champions, especially around key national campaigns (e.g., National Mentoring Month)Regional Support & Prep (40%)Lead learning and development related to Braven's brand and communications for regional staff, including old and new membersWork directly with the Communications teams of partner orgs (including employer and university partners) to draft joint op-eds, communications plans for new launches, etc;Build a bench of local champions prepped to speak about Braven and help amplify their experiences via videos, stories, social posts, etcPrep executive and regional leaders, their team members, and Fellows for speeches and panel appearancesSupport with Braven regional events, including the event description, identifying speakers and drafting their remarks/prepping them, and media support where appropriateSupport the New Sites team with communications research, external launch announcement plans, and moreAssist with the maintenance of the Braven website, including regional pagesOther duties as assigned