Outside Sales Rep - Atlanta CPA Focus
$55kSalesFirst Recruiting
Channel Sales Associate
Our client is a nationally recognized leader in payroll, HR technology, and workforce solutions serving small businesses across the country. The organization helps business owners simplify payroll, compliance, onboarding, benefits, and workforce management through innovative software and consultative support.
This is an opportunity to join a highly respected company with strong training, career development, and a proven track record of promoting top sales talent internally.
The Channel Sales Associate will be responsible for developing new business opportunities through CPA referral partnerships and direct engagement with small business owners.
This role combines relationship development, prospecting, field sales, and consultative solution selling. The successful candidate will work closely with CPA firms and local business owners to identify payroll and HR solutions that improve operational efficiency and support business growth.
This is a hybrid field-based role requiring strong communication skills, professionalism, and comfort working in a highly active sales environment.
Responsibilities
- Build relationships with CPA referral partners
- Generate and develop new business opportunities
- Conduct in-person and virtual client meetings
- Present payroll and HR software solutions
- Prospect within assigned territory
- Maintain pipeline activity and forecasting within Salesforce
- Manage activity metrics and sales goals
- Develop relationships with small business owners
- Collaborate with internal teams to support onboarding and client success
- Stay current on product offerings and industry trends
The Qualifications
Must-Have Requirements
- 12 years of B2B sales experience preferred
- Experience working against a quota
- Comfortable prospecting and generating new business
- Strong communication and relationship-building skills
- Valid driver's license and reliable transportation
- Comfortable working in a field-based sales environment
Preferred Qualifications
- SaaS, payroll, HCM, staffing, telecom, merchant services, insurance, or banking experience
- CRM or Salesforce experience
- Recent graduates from sales programs encouraged to apply
- Strong professionalism and presentation ability
The Benefits
- $55K base salary
- $30K variable compensation at 100% quota
- Approx. $500/month vehicle and cell reimbursement after training
- Hybrid work structure
- Strong onboarding and sales training
- Career growth opportunities
- Comprehensive healthcare benefits
- 401(k) with employer contribution
- PTO and company holidays
Vacancy posted 3 days ago
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