Manager, Regional Marketing, Tim Hortons, US, New Markets (South)

Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world.Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.RBI is committed to growing the TIM HORTONS, BURGER KING, POPEYES and FIREHOUSE SUBS brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.Job Summary:Tim Hortons US is entering a bold new growth era — with an ambitious plan to surpass 1,000 U.S. locations by 2028. The New Markets Success Manager is at the forefront of that expansion, responsible for bringing the Tim Hortons brand to life in markets where we’re just getting started.This is a field-first role built for someone who thrives in the energy of new markets, grand openings, and community building. You’ll own local marketing strategy end-to-end, partnering closely with franchisees, field teams, and cross-functional teams at the Restaurant Support Center to drive sales, traffic, and long-term brand relevance. Expect to be on the ground, in-market, making an impact — this role moves fast and rewards people who do the same.Roles & ResponsibilitiesLead all new markets New Restaurant Opening (NRO) marketing support, from pre-launch planning through grand opening executionOwn local marketing strategy and execution across new and growing marketsLead grand openings and local activations end-to-end, creating memorable, traffic-driving guest experiencesPartner with franchisees to develop tailored marketing plans that drive sales and long-term growthGuide franchise owners in community relationship building: regional marketing, local partnerships, and social impact initiativesExecute and optimize campaigns (mailers, promotions, in-store, digital) using performance data to improve ROICollaborate cross-functionally with Brand, Media, Creative, Digital, and Operations teams to deliver best-in-class executionSupport media planning, influencer activations, and local partnerships to increase brand visibilityAnalyze campaign and market performance, providing actionable insights to improve traffic and profitabilityBuild and maintain strong franchisee relationships through regular communication, weekly/monthly status checks, and in-person restaurant visitsPreferred QualificationsBachelor’s Degree in Business, Marketing, Sales, or a related field3–7 years of experience in marketing, field marketing, or a related roleBackground in local store marketing (LSM), grand openings, or community-based marketingFamiliarity with analyzing sales, traffic, and promotional performance in a multi-unit environmentAdvanced proficiency in Microsoft Office (especially Excel and PowerPoint) and AI toolsStrong business acumen with proven ability to build and maintain productive franchisee or client relationshipsExcellent organizational skills with the ability to manage multiple priorities and deliver on time and on budgetPassion for building brands at the local level and engaging with communitiesAbility to take initiative and operate with urgency in a fast-paced, dynamic environmentTravel & Schedule: This is a field-first role — you’ll be where the action is. Expect approximately 50% to 70% travel with occasional weekend availability required as we open new markets and activate in communities across the U.S.Location: Miami preferred; remote candidates in the South considered (Nashville or Texas)Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request. #J-18808-Ljbffr