Marketing Intern

Overview

SNAP-ON BUSINESS SOLUTIONS

Richfield, OH

Position: INTERN-MARKETING

Create and assist in supporting the digital and analytics marketing and communications effort for assigned product(s) and projects. Supporting the internal and external efforts, research, and sales support tools for Global Automotive within Snap-on Business Solutions.

Responsibilities

1. Coordinates, develops and implements marketing communications and projects that support the sales strategies and goals of all sales channels and products. This includes brochures and other marketing collateral, direct mail, promotional e-mails, internal newsletters, white papers, press releases, PowerPoint presentations, online content, multi-media presentations, etc.

2. Works with a wide range of internal clients to identify marketing communications needs and make appropriate strategic and tactical recommendations.

3. Maintains adequate supplies of marketing collateral.

4. Ensures the accuracy of all assigned internal and external communications projects.

5. Develops support tools and communications for the inside and outside sales teams.

6. Assists with the organization of graphic applications and presentations.

7. Maintains the integrity of the Snap-on brand by ensuring consistent messaging and branding in all communications and sales promotion materials, in keeping with corporate standards and positioning.

8. Interacts with outside agencies and suppliers.

9. Ensures all projects meet given timelines.

10. Works on additional marketing, graphics, and social media projects as required.

Qualifications

• College Junior / Senior with some experience in marketing or sales fields. Automotive or technology services background a plus.
• Working towards a Bachelors in Computer Graphics-Creative Arts, Communications, Journalism, or related field required.
• Knowledge of graphics applications like PageMaker, Adobe Illustrator and/or PhotoShop.
• Proficient in Google Analytics, SEO, SEM, CRM tools, and content management systems (CMS)
• Proficient in UI/UX; Adobe Creative Cloud; Video editing; Digital Marketing and Analytics.
• Ability to create and manage content for social media, email, and other digital platforms.
• Support and assist in the execution of marketing campaigns.
• Work with team members supporting initiatives.
• Strong written and verbal communication skills are essential.
• Well-developed planning, prioritization and organizational skills; the ability to work independently or with little or no supervision.
• Results oriented with an ability to handle multiple assignments simultaneously.