Senior Science Writer
Thorlabs
Senior Science Writer
At Thorlabs, we design and manufacture components, instruments, and systems that transform the world by identifying, enabling, and accelerating key photonics technologies. Backed by a dedicated workforce of more than 3,000 employees worldwide, Thorlabs contributes to cutting-edge research and real-world innovation.
Whether you're early in your career or bringing years of experience, you'll find opportunities to grow, take ownership, and make meaningful contributions from day one. We know every employee brings unique talents and perspectives that fuel our success, and we seek driven individuals who are excited to make an impact in a fun, fast-moving culture.
The Senior Science Writer role is responsible for strengthening Thorlabs' position as a leading manufacturer of Photonics products through the creation of effective technical presentations, application images, videos, and other marketing collateral that inform and educate the photonics community about Thorlabs' products/capabilities and their applications. Using photonics knowledge gained through extensive hands-on laboratory experience combined with knowledge gained through discussion with engineers, this role will define and drive the forward movement of the organization's customer-centric marketing efforts. This role works closely with graphic artists to create content for the website or other marketing collateral.
Although the position is based out of Newton, NJ; Lafayette, Colorado; or Rochester, New York, from time to time it may be required to undertake duties at other Thorlabs locations or to attend tradeshows.
Project Management: Plans, develops, and executes the successful and timely delivery of high-quality technical content in support of New Product Introduction (NPI), website updates, product discontinuation/supersession, acquisitions, tradeshows, social media posts, video/animation projects, or other marketing collateral utilizing technical expertise combined with information gained from conversations with key stakeholders. Content submitted, regardless of subject complexity, should require minimal feedback when it comes to technical accuracy, completeness, and adherence to Thorlabs standards for layout.
Content Strategy: Ensures customers can make informed and efficient decisions on which product(s) best serve their needs amidst a portfolio of 20,000+ items, developing/implementing proposals for website (re)organization as needed, ensuring strong cross linkage across the website, incorporating search engine optimization tactics as appropriate, and ensuring all documentation is comprehensive and meets organizational standards.
Timely Updates: Consistently meets deadlines, producing technically accurate content that meets company standards all while handling multiple projects at different stages of production and at all levels of technical difficulty.
Communication: Guides graphics and digital marketing staff by clearly and effectively communicating desired outcomes to obtain the necessary images, videos, and animations for a successful presentation. Partners with business unit leaders, engineers, and subject matter experts, as appropriate, to gather information and ensure content accuracy. Communicates effectively to address issues and achieve desired outcomes.
Coaching/Mentorship: Able to coach junior team members and assist Editorial Content Strategists by reviewing updates to presentations created by other Science Writers to support NPI, product revisions, product feedback, and general website improvements, ensuring they follow Thorlabs' standards and are technically sound. Independently conceives of and builds application examples and/or guides others in the construction of application examples that help customers understand how products are utilized within a lab environment.
Website Enhancements: Collaborates with the eCommerce Project Manager and marketing management to develop, test and implement tools (e.g., configurators) that are necessary for new product introduction or an improved customer buying experience.
Product Road Mapping: Participates in defining new products and/or product enhancement through participation in the internal product development forum.
Project Oversite: Leads projects or ad hoc teams as needed to meet business needs.
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