Integrated Marketing Coordinator

Job Description

Job Description

The Georgia Mountains YMCA is seeking a Part-Time Integrated Marketing Coordinator to support marketing efforts across digital, social, email, print, and in-person channels. This position works closely with the Vice President of Marketing & Communications to promote YMCA programs, membership, events, and community initiatives.

Key Responsibilities

• Create, schedule, and monitor social media content across YMCA platforms.
• Develop marketing materials for programs, events, membership, and organizational initiatives.
• Create and schedule email campaigns and member communications.
• Create and manage Meta ads and monitor campaign performance and program registrations.
• Design graphics, flyers, presentations, digital signage, and other promotional materials.
• Capture photo and video content at YMCA programs and events.
• Assist with Reels and other short-form video content.
• Update website content, Linktree, program schedules, and community calendars.
• Support marketing for childcare, membership, youth programs, events, hiring, and other YMCA initiatives.
• Coordinate marketing requests, projects, and deadlines through Asana.
• Assist with event signage, materials, forms, presentations, and promotional needs.
• Track marketing expenses, receipts, and invoices.
• Provide additional marketing support as needed.

Qualifications

• Associate or bachelor’s degree in marketing, advertising, communications, graphic design, or a related field preferred.
• 2-3 years of experience in marketing, social media, digital marketing, or a related field preferred. Relevant internship experience may be considered.
• Strong organizational skills and attention to detail.
• Strong written communication skills.
• Experience creating content for social media platforms and managing organizational or business accounts preferred.
• Experience with Canva required.
• Experience creating and editing short-form video content, including Reels, is ideal.
• Experience with Meta Business Suite, digital advertising, email marketing, photography, or website management is a plus.

Position Details

Hours:  29 hours per week

Schedule:  Monday through Wednesday 9:00 AM - 5:00 PM, Thursday 9:00 AM - 2:00 PM

Reports To:  Vice President of Marketing & Communications

Location:  J.A. Walters Family YMCA, Gainesville, Georgia (on-site)

Occasional schedule flexibility may be needed for YMCA events, photography, or other marketing activities.