Social Media Graphic Designer

Job Description

Job Description

Company Overview:

With an annual budget of $2.3 billion and more than 7,000 employees throughout the five boroughs, the New York City Department of Health and Mental Hygiene (NYC DOHMH) is one of the largest public health agencies in the world, serving 8 million New Yorkers from diverse ethnic and cultural backgrounds. We're tackling a broad range of public health issues with innovative policies and programs and getting exceptional results, but our work is never finished. The breadth of our innovative programs provides the widest range of choices for every member of our team. 

With grant funds from the Centers for Disease Control and Prevention (CDC), DOHMH is undertaking a new initiative that will meet critical infrastructure needs and make possible strategic investments that will have lasting effects on public health. Investments and improvements through this initiative will help modernize DOHMH’s foundational capabilities and data infrastructure, enabling it to partner in complex health and health care environments and, in turn, support better public health outcomes, including COVID-19. This initiative supports larger efforts to rebalance investments in public health and more equitably serve communities and populations.

The selected candidate will be an employee of Public Health Solutions, a nonprofit organization which is the fiscal and administrative manager of the grant but will be supervised by DOHMH. This is a grant-funded position ending in November 2027.

Program Overview:

The Office of External Affairs manages many of the agency’s most critical interactions with the public, from raising awareness and promoting healthy behaviors to advancing policies and responding to health emergencies. The Bureau of Communications, housed within the Office of External Affairs, develops culturally responsive public health marketing campaigns; generates and crafts materials to inform New Yorkers of health information and program services, ensuring accessibility for all; provides access to translation services for collateral materials and clinics; maintains the agency’s website; and publishes content on the agency’s social media platforms. Within Creative Communications, the Design team oversees the art direction, design, layout, and creation of print and digital media to inform New Yorkers of key health topics and emergency situations.

Job Description:

DOHMH has an opening for a Social Media Graphic Designer . Reporting to the Director of Design, the Social Media Graphic Designer will be responsible for the look and feel, creation, and development of Health Department social media images design, in collaboration with the Digital Communications and Design teams. The Social Media Graphic Designer handles proactive design for planned social campaigns as well as rapid response design for emergencies and urgent situations.

Duties:

• Assist the Design Director in overseeing the look and feel of social media design projects. Work closely with the Digital Communications Social Media team in the execution of messaging and campaigns.
• Design social media content with firm attention to typography, composition, and message hierarchy. Assist in design for print, web, and video as needed.
• Analyze and transform health data into easy-to-understand and compelling content with illustrations, infographics, charts, and graphs.
• Ensure all social media graphics meet standards of design excellence and adhere to agency brand guidelines.
• Coordinate and collaborate with other members of the Communications team, including Creative Communications (Marketing, Digital Communications, Language Services, and Content and Copy), Press Office, and Executive Communications, as projects call for interaction and support.
• Work in a 24/7 fast-paced media environment with short turnaround of projects after hours and on weekends as necessary.

Qualifications:

• Bachelor’s degree in Communications, Photojournalism, Film, Art, or a related discipline.
• Demonstrates knowledge of graphic design, photography, videography, video editing, web design, and strategic, creative, and critical thinking
• Proficiency in Adobe Creative Cloud (InDesign, Illustrator, Photoshop, Premiere Pro, After Effects, Rush, and Adobe Express, preferred).
• Knowledge of 2D animation for social channels preferred
• Ability to handle multiple deadlines in a fast-paced environment while collaborating with multiple stakeholders.
• Familiarity with accessibility design.
• Ability to communicate complex messages through clear and simple design to highly diverse New York City audiences.
• Knowledge of digital content trends on all NYC Health channels (X, Instagram, Facebook, Threads, YouTube, LinkedIn, etc.) 
• Self-motivated with exceptional attention to detail and accuracy
• Excellent organizational skills with the ability to manage and prioritize multiple projects, tasks, and timelines.
• Demonstrates a professional, courteous, and respectful attitude in dealing with colleagues, leadership, and stakeholders.

Additional Desired Qualities: 

• Experience with stakeholder engagement and project management.
• Experience working with high profile or executive principals preferred.
• Excellent communication (verbal & written) and interpersonal skills.
• Strong analytical skills and ability to manage and report complex information.
• Experience with data collection, analysis and interpretation.
• Desire to grow professionally, develop new skills, and willingness to work outside of comfort zone.
• Experience working in health, public health, government, or non-profits a plus.
• Ability to prioritize and work in fast-paced environment with hard deadlines.
• Fluency in Microsoft Word, Excel, Outlook, and PowerPoint.

Benefits: 

• Hybrid Work Schedule. 
• Generous Paid Time Off and Holidays. 
• An attractive and comprehensive benefits package including Medical, Dental and Vision. 
• Flexible Spending Accounts and Commuter Benefits. 
• Company Paid Life Insurance and Disability Coverage. 
• 403 (b) + employer matching and discretionary company contributions. 
• College Savings Plan. 
• Ongoing training and continuous opportunities for professional growth and development. 

Additional Information: 

• This is a temporary grant-funded position ending in November 2027.
• This individual must reside in the tri-state area (NY, NJ, CT) by their confirmed start date. 
• Preference may be given to individuals residing in New York City (5 boroughs) or surrounding New York State counties. 
• This individual will be expected to work non-business hours during emergencies.

At PHS, we place immense value on diversity within our teams, understanding that varied backgrounds and experiences significantly enhance our community and propel us toward our goals. If you find you don’t have experience in all the areas listed above, we still encourage you to apply and share your background and experiences in your application. We are eager to discover how your unique perspective can bring positive transformations to our team and help advance our mission of creating healthier, more equitable communities. 

We look forward to learning more about you!

PHS is proud to be an equal opportunity employer and encourages applications from women, people of color, persons with disabilities, LGBTQIA+ individuals, and veterans.  

Monday-Friday
35 Hours Per Week