Digital Media and Website Specialist

Recruitment Dates July 24th: Application Deadline August 5th - 9th: Screening Assessment August 17th - 21st: In-Person Interviews August 31st - September 4th: Final Interviews Highlights Medical and dental base plans 100% covered by the Town, with a portion of dependent coverage also covered. Guaranteed 5% 401(k) employer contribution. Pension options through the NC Local Government Employees Retirement System. 24 combined days of vacation and sick time accruals every year (higher rates available to those with former local government or teaching experience). About the Morrisville Communications Department The Morrisville Communications & Outreach Department plays a vital role in strengthening community connection, trust, and engagement across the Town. The department leads the Town’s public information efforts, organizational branding, marketing, digital communications, and community outreach initiatives. By coordinating messaging across platforms—including web, social media, and strategic campaigns—the department ensures residents stay informed, involved, and connected to Town programs, priorities, and services. Through creative storytelling, inclusive engagement strategies, and strong collaboration with Town leadership and departments, Communications & Outreach helps elevate Morrisville’s identity, highlight community achievements, and support major initiatives and events. Guided by the Town’s Strategic Plan, the department advances efforts that promote civic participation, celebrate the vibrancy of Morrisville’s diverse community, and reinforce the Town’s commitment to open, responsive, and accessible government. What You’ll Do In this role, you’ll be the energetic force behind Morrisville’s creative branding and website image. You’ll dive into projects, collaborate across teams, and bring fresh ideas to life as you help create meaningful, positive visuals for the Morrisville community. Specific Responsibilities Serve as website administrator for Town website and any related content, ensuring adherence to compliance and accessibility standards, accuracy, timeliness, and adherence to Town Brand Standards. Monitor CMS to ensure uptime through maintained vendor customer support and collaboration. Collaborate with IT to implement security protocols and coordinate messaging to users ahead of necessary site patches/updates. Conduct daily reviews and approve departmental web edits via workflow request for accuracy and consistency. Develop and administer training to staff on website best practices and accessibility compliance, including content development and editing. Serve as primary point of contact for all internal and external web-related inquiries, responding to all web-related CommsHelp tickets. Monitor CMS for access or content enhancements, interactive features and mobile app responsiveness (in coordination with IT). Seek user experience feedback to learn where there are challenges and where enhancements may be beneficial. Perform regular site and document audits for necessary management and content consistency. Review website analytics to learn site performance, user behaviors and other data insights; assess data to develop plans for future site enhancements, integrations, and user experience improvements. Write, edit, design, publish and distribute informational, educational, marketing and outreach materials targeted to a wide variety of audiences. Attend a wide variety of Town functions and community events such as charities, board meetings, and special events to support strategic communications efforts and promote the Town. Minimum Qualifications Bachelor’s degree in computer science, information technology, digital media, web/multimedia design, computer programming, mass communications, or a related field. A valid NC Driver’s License. At least 3 years of experience in government web administration or digital communications. Preferred Qualifications Proficiency in Microsoft Office Suite, CMS platforms, HTML/CSS, Adobe, Canva, Air (or other relevant digital design/editing applications), and accessibility standards. Experience with ensuring compliance and accessibility standards under ADA and WCAG. The Town of Morrisville aims to secure and retain the most suitable applicant for each vacant position. The Town recruits, hires, employs, trains, promotes, and compensates individuals based on job-related qualifications and abilities. Our longstanding policy provides a work environment that respects the dignity and worth of each individual and is free from all forms of employment discrimination, including harassment, because of race, natural hair or hairstyles, ethnicity, creed, color, religious belief or non-belief, sex, pregnancy, sexual orientation, gender identity or expression, marital or familial status, national origin or ancestry, National Guard or veteran status, political affiliation, age, disability, genetic information, or other protected characteristics protected by law. The Town also provides reasonable accommodation to qualified individuals with disabilities or as a result of other protected status. If you need to inquire about an accommodation or need assistance with completing the application process, please email View email address on click.appcast.io. #J-18808-Ljbffr Town of Morrisville