Franchise Business Consultant

Tommy's is looking for a Franchise Business Consultant to guide and coach our franchise stores to operational success. An FBC will help identify, cultivate, manage, and track new opportunities for Franchise growth and expansion. In addition, an FBC supports our Franchisees by aiding in training, site, and technical support, and assuring that consistency and compliance are achieved in our operations.

What can Tommy's offer you?

• Base pay and eligibility for annual profit-sharing bonus
• Full insurance package including Health, Dental, Vision, Life, Disability, Employee Assistance
• Dependent Care FSA with on-site Daycare options
• 401k match and complimentary financial planning services
• Paid time off and paid holidays
• Opportunity for continued education and tuition assistance
• Valuable learning and development program
• Significant ability to grow internally for motivated and strong performing team members
• Fun, energetic, family-oriented work culture with an emphasis on team member morale
• Growing nationwide brand / presence

Position Responsibilities:

• Serve as the first point of contact to franchise partners and their teams, both on-site and in-office, to cultivate the Tommy's Express "We Own It" Culture and drive improved financial success.
• Communicate with Franchise Partners with the priority of increasing their overall store performance, including goal setting, operations, sales and marketing, compliance, and learning and development
• Identify, analyze, cultivate, develop and manage operational and business opportunities with Franchise Partners.
• On-Site responsibilities include the following...
  • Execute new site openings ensuring company standards are being followed and stores launch well.
    • Prior to opening, provide soft opening training to teams, preparing them to execute Free Wash Weekend.
    • Ensure operations teams are implementing guerrilla marketing, including 'coming soon' and 'now open' street cards.
    • Attend Free Wash Weekend, assisting where needed, to provide support and additional training as needed.
    • Track progress week by week for the first 30 days to ensure minimum wash count expectations are met.
  • Travel to assigned locations to perform in-person, quarterly site consultations to assess in areas including overall wash operations, site aesthetics, sales and marketing, and financial performance.
    • Coach and support franchise stores by assessing and evaluating store performance, assisting with goal setting, providing compliance guidance and facilitating learning and development.
  • Evaluate struggling location needs and develop an intervention plan.
    • Spend time onsite during intervention, coaching site lead, regional and/or franchise partner on how to execute and establish better site operations.
  • Assist Regional Director with site conversions, including executing free wash weekend and holding team accountable on established marketing plans
• In-Office Responsibilities include the following...
  • Schedule weekly calls for the first 26 weeks of a new site opening
    • Proactively monitor KPIs on what is deemed a successful soft opening and make adjustments to marketing plays as needed.
    • Review 5 C's
  • Schedule monthly call cadence after the first 6 months of a new site opening
    • Review the 5 C's with Franchise Partner and on-site contacts
    • Analyze financial data in order to meet and exceed annual operational and financial targets and P&L growth of existing operations
    • Review KPI's, membership goals, revenue, and site compliance
    • Collaborate with Franchise Partner and Marketing Consultant to review and execute resources available to them within sales and marketing for a more in-depth, localized strategy
    • Continue to prioritize overall store performance including goal setting, sales and marketing, compliance, and learning and development
• Other duties as assigned; duties and responsibilities may change at any time with or without notice.

Position Qualifications & Candidate Attributes:

• Advanced degree or equivalent formal training/certifications and experience required
• 5+ years of related business experience
• Experience in multi-unit business development or franchise experience preferred
• Technologically and mechanically minded, experience in manufacturing or technology company a plus
• Exceptional communication skills and ability to influence and persuade a wide spectrum of Partners with varying professional and business backgrounds.
• Outstanding relational skills and ability to listen, empathize, advise and direct partners and teams.
• Ability and willingness to travel for extended periods, up to 75%
• Proficient in technology including all common communication platforms (phone, email, text, Teams) and Salesforce-similar software.
• Strong mechanical understanding and aptitude
• A black and white view on guidelines and compliance.
• A strong team player willing to help support the entire team to achieve excellence.
• Proficient in correlating data from multiple sources to create financial and operational goals for a growing business
• Extensive business development or business consulting experience
• Ability to quickly learn and implement new systems.
• Technical savvy and proficient in Microsoft Office; experience within database systems a plus
• Excellent written and oral communication skills
• Process-oriented and strong collaborator with ability to communicate and manage well at all levels of the organization and across various departments
• Strong organizational and time management skills; ability to multitask and prioritize workload
• Highly adaptable with strong problem-solving and critical thinking skills; ability to exercise good judgment and make sound data-backed decisions
• High level of integrity and dependability with a strong sense of urgency and results-orientation
• Views customer care as high priority; exhibits a positive can-do attitude
• Displays a strong initiative and drive to identify gaps and fill them

Work Environment and Physical Demands

This position involves heavy travel and may incur varying work environments and physical demands based on assignment: a) office environment with typical hours being Monday through Friday from 8:00am - 5:00pm and routinely using standard office equipment, or b) retail car wash environment with typical operating hours of Monday through Sunday from 7:00am - 9:00pm and routinely operating in all areas of the car wash facility, including both indoor and outdoor work.

To successfully perform the essential functions of this job, team member must be able to:

• Work and commute in all weather conditions
• Able to effectively communicate, listen, detect, converse with, discern, convey, express oneself and exchange information
• Able to walk, bend, twist, turn, stoop, climb steps, reach with hands, use hands to fingers
• Work in a fast-paced environment where they will often be multitasking
• Move about inside the office to access standard office equipment
• Constantly operate a computer and other office productivity machinery such as keyboard, copy machine and printer
• Drive between company locations and/or vendors or suppliers as needed while on job
• Frequently stand and move about inside fast-paced car wash environment
• Tolerate vibrating tools and louder than normal work environment at times
• Frequently stand and walk for the majority of each shift
• Ability to lift and maneuver up to 50 pounds

Overview of Tommy's Family of Companies:

Tommy's Express is a national franchise for outstanding car washes and car care services. Powered by industry leading technology and decades of experience and planning, Tommy's Express car washes deliver a cutting-edge car wash experience unlike anything you've encountered before. Our fully automatic washes feature advances including the easy-loading car wash dual belt conveyor, wide open car wash bay for natural lighting, advanced presoak and sealer services, and free high-power self-serve vacuums on site.

Tommy's Express Operations consists of a number of Tommy's Express car wash locations in multiple states. This is a quickly growing operation with intentions to open or acquire 3-5 new locations per year.

Tommy Car Wash Systems ("TCWS") is the power behind our Tommy's Express equipment. TCWS is a team of passionate car wash professionals working to create opportunities for our partners to become the best car wash operators they can be. We provide modular building designs, robust stainless-steel car wash equipment, an advanced Wash Club license plate reader system, the Tommy Transporter belt, high performance wash detergents, and an industry-leading franchise opportunity. At Tommy Car Wash Systems, we have a solution for almost any size operator. Our team has assisted in the development of hundreds of some of the most successful car washes around the world. Together, Tommy's Express and Tommy Car Wash Systems make up the Tommy's Corporate brand, headquartered in Holland, MI.