Business Development Officer
Bluegrass Land Title
Business Development Officer
Sales, my friend. Sales.
Business Development Officers are individuals who can make friends with potted plants. They have an inquisitive nature about the product or service that they're being asked to promote - and then go about becoming an expert and an Evangelist to anyone who might be remotely interested. They're not afraid to put that hand out there and introduce themselves. They develop relationships. They foster trust. And they follow up with their customers to make sure that we're meeting 110% of their needs.
Business Development Officers are all about developing, building and maintaining business connections. They're ruthless about making sure that the companies for whom they work deliver on the promises made to their customers. They hold the people who get the work done accountable and always insist that we deliver the optimal customer experience in everything we do.
In short, they're the vital link between our employees and our customers.
What does it take to be successful in this role?
This role requires the right personality and the right experience. Both are absolutely critical to being successful in this role.
In terms of personality, we need people who are driven to produce results. The laid back "inside sales" consultant who waits for the business to come to him or her - won't last long in this role. Developing relationships and building rapport with our customers (and with potential customers) is absolutely critical to be successful in the long term for this role. You have to recognize that those who wait for the business to come to them will ultimately be watching the business pass them by. You have to work like your hair is on fire because the Business Development Officer role doesn't reward those who are dilatory. And finally - you need to know juuuuuuust how far to bend those rules (without breaking them) so that you can get the job done.
Obviously - if you have previous experience in the title industry and helping real estate agents, lenders, buyers and sellers move properties from "for sale" to "sold", you have a leg up on the competition. Knowing what our customers need gives you a better chance of connecting with them because you know their language. It also makes those first interactions with potential customers that much easier because you can speak to their needs and understand how we can help them meet those needs. So, yes. Previous experience in our industry is a huge to folks to be able to hit the ground running. Is it required? No. But it sure does help.
Job summary (aka "the Technical Stuff")
The Business Development Officer role within our organization is to grow Bluegrass Land Title's customer base in the markets within which we do business. The Business Development Officer may have an assigned territory or may have a wider, more all-encompassing territory - in this instance, you'll be responsible for the Louisville market. Individuals fulfilling this role network and build relationships with local loan officers, mortgage brokers, real estate agents, builders and investors in order to gain new customers. Business Development Officers are also responsible for periodic contact with existing customers to ensure their expectations are being constantly exceeded by our Escrow and Closing staff and reporting any concerns to the Director of Business Development and the Director of Operations to ensure the issues are addressed.
Candidates for this role have to be self-motivated, dynamic and charismatic. Compensation for this role is base salary plus commission and includes a car allotment, cell phone reimbursement and a company credit card for related business expenses. Please note that in obtaining sales targets, commissions earned will far exceed base compensation.
Duties & Responsibilities
- Identifying potential customers and systematically communicating (visits, lunch, calls, emails, closings) with them to convert them to a Bluegrass Land Title client.
- Planning, hosting and attending a variety of events within the local real estate industry to identify potential prospects and make meaningful contact with existing customers.
- Weekly/Monthly/Quarterly Sales Meetings for Real Estate Brokerages and Mortgage Brokers.
- Home Buyer Seminars.
- Golf Scrambles w/ affiliated associations.
- Demonstrating the technology that we use to facilitate transactions to educate our prospects.
- Working in tandem with the executive team to identify new industry trends and recommend and develop new marketing strategies to target new opportunities for growth.
- Developing and maintaining relationships with existing clients.
- Serving as a liaison between our outside customer base and internal escrow teams.
- Conducting 10-15 residential real estate closings weekly.
- Other duties as may be on occasion requested or assigned.
- Adheres to company policies and guidelines
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