Field Marketing Specialist - Saint Louis, MO

divh2Field Marketing Specialist St. Louis, MO/h2pColdwell Banker Realty Gundaker is the #1 residential real estate brokerage in St. Louis, MO, and we are looking for an enthusiastic and strategic Field Marketing Specialist to support local real estate agents by helping them build their business using Coldwell Bankers industry-leading programs and technology products. This position plays an important role by helping protect the companys brand image and showcasing our unique value proposition for agents (our Core 4). We value diversity and are seeking a talented pool of candidates with different perspectives and backgrounds. So, if youve been searching for a diverse and inclusive environment where you can chase your curiosity, produce excellent work, and tackle new challenges and opportunities daily, look no further! This role is in office 5 days a week and will support five St. Louis, MO area offices - St. Louis, Town Country, Maryland Heights, Lake St. Louis, and Chesterfield. You will be expected to travel to these offices on a regular weekly basis./ppSpecific job duties include:/pulliWorking with branch managers and leadership to identify and prioritize agents who need strategic marketing and brand support/liliConsulting with agents on personal marketing strategies, through group and individual sessions, while showcasing our Core 4 (agent production, coaching, culture and helping them build personal wealth)/liliHelping real estate sales agents create a digital marketing strategy using social media (organic and paid advertising), building an impactful online profile, and promoting their online customer testimonials/liliConducting an annual review of agents digital scorecard to measure their online presence and identify opportunities for improvement/liliProviding issue resolution and one-on-one assistance to agents as needed/liliPreparing a monthly calendar of educational and training opportunities and promoting/presenting marketing workshops in-office and online on multiple marketing related topics./liliSupporting multiple offices in the region by attending and presenting at group and one-on-one meetings, assisting with awards and recognition initiatives, and representing offices in community outreach and company charitable events/liliReaching out to and assisting office staff with newly affiliated real estate agents in getting onboarded and set up for success/liliPreparing personalized recruiting presentations as requested for VIP agents and participating in the presentation with the branch manager/liliWorking with the creative team to create and manage local recruiting and ad campaigns/liliAttending and participating in regional marketing meetings and/or training sessions/liliCommunicating regularly with the Field Marketing Manager and local leadership on key initiatives, challenges, and regional activity/liliSubmitting consistent competitive intelligence samples to the recruiting intelligence portal/liliStaying on top of quality issues, rules, industry regulations and protocols related to marketing, such as acceptable Fair Housing language; national, state and local Association of REALTORS requirements; MLS and all Coldwell Banker identity standards/li/ulpTravel Requirements/pulliWeekly local travel to multiple assigned offices throughout St. Louis/liliThis role is in office 5 days a week/li/ulpThe Ideal Candidate/pulliStrong project management and organizational skills/liliAbility to follow direction with solid critical thinking and problem-solving skills/liliAbility to communicate effectively and professionally/liliSolid understanding of basic design principles and digital marketing best practices/liliPrior CRM integration experience/liliExperience working effectively within a multi-functional and multi-location environment/li/ulpQualifications/pulli2+ years of experience in marketing, creative agency, or communications (field marketing preferred)/liliReal estate industry experience a plus./liliProficiency in Microsoft Office and ability to learn new tools quickly/liliBasic knowledge of paid social media campaign development/liliStrong presentation, writing and public-speaking skills/liliAbility to effectively prioritize work, consistently meet deadlines and follow-up on open items to ensure a timely and acceptable closure/li/ulpWe are proud to offer a comprehensive benefits package to our employees including:/pulliMedical, Dental, Vision, Short-term and Long-term disability benefits, ADD/lili401(k) savings plan with company match/liliPaid Time Off to Include Holidays, Vacation Time, and Sick Time/liliPaid Family Paternity Leave/liliLife Insurance/liliBusiness Travel Accident Insurance/liliAll employees receive access to LinkedIn Learning/liliEmployee Referral Program/liliAdoption Assistance Program/liliEmployee Assistance Program/liliHealth and Wellness Program and Incentives/liliEmployee Discounts/liliEmployee Resource Groups/li/ul/div