Director of Business Development

Position Overview:

We are seeking a dynamic and driven  Director of Business Development to oversee the entire Go-To-Market (GTM) organization for ACA. This senior leadership role combines sales, marketing, and business development, and is ideal for a high-performing player-coach with strong leadership acumen and a desire to build and lead a high-impact team.

This is a  hybrid role based in the  Charlotte metro area , you must be located in the Charlotte metro area and be able to travel up to 75%  domestically in your territory.

Preferred Qualifications:

• Sales or sales leadership certifications.
• A strong network within the  medical device, life sciences, or capital equipment sectors .
• Experience managing or mentoring high-performing sales teams.

Key Responsibilities:

• GTM Leadership: Own and oversee all facets of ACA’s go-to-market strategy, including sales, marketing, and business development.
• Sales Leadership: Day-to-day management of the ACA outside and inside sales team; mentor, train, and support reps to maximize performance.
• Player-Coach Role: Drive your own book of business with a personal  sales target of $3M–$5M annually.
• New Business Development: Proactively hunt for new customers, identify growth opportunities, and build strategic partnerships across the East Coast.
• CRM & Data Ownership: Champion Salesforce CRM adoption and engagement, collaborating closely with the Chief Revenue Officer (CRO).
• Market & Competitive Strategy: Define business growth strategy through competitive positioning, market forecasting, and analysis.
• Marketing Leadership: Lead ACA’s marketing efforts; work closely with our marketing specialist to execute targeted campaigns and elevate ACA’s brand.
• Forecasting: Lead sales forecasting and GTM performance analysis, reporting directly to the CRO and ACA senior leadership team.
• Team Building: Hire, train, and develop top-performing business development staff; build a scalable and resilient team culture.

Qualifications:

• 7–10 years of senior-level outside sales experience.
• Proven track record selling  technical or capital equipment solutions (e.g., medical device, life sciences, industrial automation).
• Experience using and enforcing CRM best practices (Salesforce preferred).
• Demonstrated ability to lead or strong desire to transition into team leadership.
• Desire to operate in a hybrid role: individual contributor + team leader.

Education & Certifications:

• Bachelor’s Degree required.
• Sales leadership and/or formal sales training certifications are strongly preferred.

Technical Skills:

• Proficiency in  Salesforce CRM , Excel, Microsoft Office, data analysis tools.
• Familiarity with tools such as  ZoomInfo , and ability to leverage  AI tools like ChatGPT .

Soft Skills:

• Strong communication and listening abilities.
• Highly organized and composed under pressure.
• Servant leadership mindset with a “will to win” and drive for results.

Preferred Qualifications:

• Sales or sales leadership certifications.
• A strong network within the  medical device, life sciences, or capital equipment sectors .
• Experience managing or mentoring high-performing sales teams.

Benefits:

• Health Insurance (Medical, Dental, Vision)
• 401(k) with company match
• Professional development opportunities

Additional Details:

• Work Schedule: Full-time (Hybrid).
• Reporting To: Reports to ACA’s President and in close collaboration with Addtronics CRO.
• Travel: 50–75% travel within your territory and to support ACA sales reps as needed.
• On Target Earnings (OTE): 250k