UI/UX Designer, Marketplace

About the Role Purchasing Platform Inc. is a next‑generation marketplace serving the property management sector. We are looking for a UI/UX Designer for the Marketplace to own end‑to‑end experience design for our B2B marketplace, with a focus on improving conversion and adoption across key journeys (add‑to‑cart, first purchase, second purchase, and ongoing feature usage). Key Responsibilities Own end‑to‑end UX design for the marketplace, optimizing workflows and visual experiences that improve add‑to‑cart, first purchase, second purchase conversion, and feature adoption. Design and iterate on key user flows for both B2B and B2C buyers across web and mobile. Ensure a consistent, user‑centric experience across the platform grounded in e-commerce and marketplace best practices. Identify and flag design opportunities based on user data and platform gaps, bringing recommendations to Product for roadmap consideration. Create wireframes, prototypes, user flows, and high‑fidelity mockups to communicate and validate design directions. Review legacy UI/UX, identify limitations, and deliver updated designs that address them. Deliver production‑ready specs to Engineering with clear annotations and design guidance for implementation. Build and maintain a component library, style guide, and design documentation to drive consistency at scale. Audit and redesign information architecture to reduce friction, improve discoverability, and support funnel conversion. Develop and maintain navigation maps and user flow documentation as a shared reference across Product, Engineering, and leadership. Refine navigation structures continuously based on research, analytics, and post‑launch feedback. Lead a recurring design review cycle to ensure designs are critiqued and signed off before development begins. Define design review checkpoints within sprints (critiques, stakeholder sign‑off, and pre‑launch QA walkthroughs). Ensure implementation fidelity through close collaboration with Engineering; track and flag design debt. Gather user feedback and synthesize behavioral data (analytics, session recordings, interviews) into actionable insights. Benchmark against competitive and best‑in‑class marketplace experiences. Support Product in understanding user needs and translating insights into improved experiences. Partner with Product Management and Engineering to translate design intent into high‑quality shipped product. Participate in sprint planning and roadmap discussions as a design voice—advising on feasibility and effort (not driving prioritization). Serve as a design advocate across the organization, helping stakeholders understand and champion user‑centered thinking. What You’ll Own (Key Metrics) Funnel performance across key marketplace journeys: add‑to‑cart rate, first purchase conversion, second purchase conversion, and feature adoption. Conversion and drop‑off rates on priority buyer flows across web and mobile (B2B and B2C). Navigation and information architecture effectiveness, measured by improved discoverability and reduced friction through key paths. Design delivery throughput and on‑time handoff, including readiness of wireframes, prototypes, and high‑fidelity designs for engineering implementation. Implementation fidelity/design quality, including reduction of design debt and fewer design gaps identified during pre‑launch QA walkthroughs. Consistency and scalability of UI, measured by adoption and completeness of the component library, style guide, and design documentation. Design review cadence health, including consistent critique/sign‑off participation and clear sprint checkpoints (critique → stakeholder sign‑off → pre‑launch QA). User insight velocity, including the rate of actionable insights generated from user feedback and behavioral data that translate into prioritized design improvements. What Success Looks Like Over the Next 12 Months Days 1-30 | Design & Orient Complete designs for the first set of priority work, ready for engineering handoff. Establish the overall design direction for the next set of features. Complete a legacy UI/UX audit (what’s working, what’s not, initial recommendations). Build strong working relationships with Product and Engineering leads. Success looks like: near‑term designs are unblocked for build, the legacy audit is documented, and you’re fully integrated with the team. Days 31-60 | Solidify & Systematize Produce and share navigation maps and key user flows as a reference across Product and Engineering. Iterate on initial designs based on engineering constraints and stakeholder feedback. Solidify designs for the remaining roadmap scope. Establish a repeatable feedback loop and design review cadence (critiques, sign‑off, pre‑launch QA checkpoints). Success looks like: full design scope is defined, navigation/flows are documented, and the team has a reliable design process. Days 61-90 | Ship & Evaluate Ship design improvements to production. Review shipped work against intended outcomes and identify what to iterate. Feed learnings back into the design process to inform next priorities. Expand the UX audit beyond the marketplace to the full end‑to‑end user journey. Begin low‑fidelity mockups for longer‑range (next‑year) concepts grounded in research. Success looks like: work is live and measurable, the broader journey audit surfaces concrete opportunities, and early concepts are ready to drive stakeholder alignment. End of Year | Scale & Momentum Marketplace experience improvements have compounded through multiple ship → measure → iterate cycles. Navigation and core buyer journeys feel clearer and more consistent, supported by maintained documentation and an evolving component library/style guide. Design review and implementation fidelity are strong enough that the org can ship faster without sacrificing quality. The team is consistently using research and behavioral data (analytics, recordings, interviews) to prioritize the highest‑impact friction reductions—supporting sustained gains in add‑to‑cart, first purchase, second purchase, and feature adoption. What We’re Looking For Experience & Qualifications 3–5 years of UI/UX design experience. 2+ years of marketplace experience (ideally in B2B enterprise SaaS). Strong portfolio showing end‑to‑end work across web and mobile (research, wireframes, and final UI). Proven experience designing for e‑commerce or transaction‑based products, B2B and/or B2C. Proficiency in Figma, including component libraries, auto‑layout, and prototyping. Working knowledge of HTML/CSS and how designs translate to code. Solid grasp of UX methodologies, including usability testing, journey mapping, and information architecture. Ability to work autonomously as a solo designer and communicate decisions clearly to technical and non‑technical stakeholders. Familiarity with analytics and behavior tools (Google Analytics, Hotjar, FullStory) is a plus. Experience with conversion rate optimization (CRO) and A/B testing is a plus. Core Competencies Experience Design | Interaction Design | Visual Design | Information Architecture | User Flows | Prototyping | Design Systems | E‑commerce / Marketplace UX | Collaboration with Product + Engineering | Stakeholder Communication | UX Research + Insight Synthesis | Implementation Fidelity Scope & Ways of Working Operates as a solo designer embedded with the Marketplace team (partnering closely with Product and Engineering). Owns the end‑to‑end design process from concept through engineering handoff and pre‑launch QA review. Drives design documentation and consistency via a component library, style guide, and shared navigation/user‑flow artifacts. Culture Fit This role is best suited to a designer who’s energized by the challenge of improving a marketplace experience through a combination of strong design craft and a conversion‑oriented mindset. You care deeply about reducing friction, improving discoverability, and designing workflows that make it easier for buyers to move from browsing to add‑to‑cart to repeat purchasing—and you’re motivated by measurable improvements in adoption and user outcomes. You’re comfortable operating autonomously as a solo designer, but you’re highly collaborative by default—partnering closely with Product and Engineering to translate design intent into high‑quality shipped product. You communicate your decisions clearly to both technical and non‑technical stakeholders, and you welcome critique as part of a healthy design review process that raises the bar on quality. At this stage, success requires someone who can navigate some ambiguity, iterate quickly based on feedback and real user behavior (analytics, session recordings, interviews), and stay focused on shipping improvements while maintaining a high standard for implementation fidelity. You don’t need perfection before you move—but you do bring rigor, clarity, and momentum to the work. Benefits We offer competitive compensation and benefits, health and wellness plans, a 401(k) plan with company match, remote work expense reimbursement, a minimum of 30 days of paid time off each year, 6 weeks of paid parental leave, a hybrid work model, and commuter expense reimbursement. Our core values are Bring Joy, Value People, Make an Impact, Keep It Simple, and Always Be Curious. We are committed to equality and provide equal employment opportunities to all employees and applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, or disability. Legal We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. #J-18808-Ljbffr Sonara Inc.