Director, YouTube Strategy and Operations
$130k - $150kFull-time
Job Description Sinclair is seeking an experienced YouTube Platform Lead to help own the strategy, performance, and operational excellence of our YouTube presence across podcasts, news stations, and social-first brands. This is a specialized platform leadership role, not a general social production position. The ideal candidate brings deep, hands-on expertise in how YouTube works as a distribution, discovery, and monetization engine. They understand content ID, copyright management, audience development, packaging, analytics, and revenue optimization at a level that allows them to shape strategy and improve performance across a broad portfolio of channels and brands. This person will help define how Sinclair uses YouTube to grow audiences, extend brand reach and generate revenue across news, sports and entertainment content. Key Responsibilities
9 paid holidays, 40 hours of paid sick leave, parental leave, and employee stock purchase plan. Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law. About Sinclair:
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair's AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at About the Team:
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk. Please note that this position is not eligible for visa sponsorship, including employer sponsorship for an H-1B visa, OPT-STEM employment, etc.
- Serve as Sinclair's internal subject matter expert on YouTube and help oversee YouTube strategy across podcasts, news stations, and social verticals, including channel architecture, programming, and publishing strategy.
- Build platform-specific growth strategies for each brand and content type, balancing reach, retention, frequency, and monetization.
- Partner closely with sales, editorial, production, social, legal, and product leadership to ensure YouTube is integrated into Sinclair's broader digital strategy.
- Analyze KPIs such as views, watch time, CTR, retention, subscriber growth, RPM, revenue, and other key metrics to guide overall YouTube strategy.
- Translate platform changes, policy updates, and algorithmic shifts into actionable guidance for teams across the organization.
- Develop monetization strategies that maximize revenue while protecting brand safety, content rights, and long-term channel health.
- Create repeatable operating processes and training that help producers, editors, and channel managers build content that performs well on YouTube.
- Represent Sinclair in conversations with vendors, partners, creators, and internal stakeholders as the lead subject matter expert on YouTube.
- 5+ years of experience working directly with YouTube in a strategy, operations, programming, growth, or monetization role.
- Deep understanding of YouTube ecosystem, including content ID, rights management, monetization rules, policy enforcement, and audience growth.
- Demonstrated success improving channel performance through better packaging, publishing strategy, analytics, and content optimization.
- Strong fluency with YouTube Analytics and related performance dashboards, with the ability to turn platform data into clear strategy and operating guidance.
- Experience working across editorial, legal, business, sales, and technical teams in a matrixed environment.
- Strong judgment, attention to detail, and comfort making decisions in a fast-moving, high-volume content operation.
- Ability to operate both strategically and tactically, with the discipline to build process and the flexibility to respond to platform changes quickly.
- Excellent communication and stakeholder-management skills.
- Experience managing a portfolio of YouTube channels at scale.
- Experience in news, podcasts, entertainment or sports environments a plus.
9 paid holidays, 40 hours of paid sick leave, parental leave, and employee stock purchase plan. Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law. About Sinclair:
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair's AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at About the Team:
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk. Please note that this position is not eligible for visa sponsorship, including employer sponsorship for an H-1B visa, OPT-STEM employment, etc.
Vacancy posted 3 days ago
Similar jobs that could be interesting for youBased on the Director, YouTube Strategy and Operations in Hunt Valley, MD vacancy
- ...Google Analytics, Facebook Ads Manager, YouTube Studio, and ad server dashboards. Provide... ...technology, and audience engagement strategies specific to the broadcasting industry. Ensure... ..., media planning, or advertising operations role—preferably in a media, broadcasting...OperationsYoutube
- ...time, benefits eligible role that supports all aspects of store operations and ensures customers receive excellent service and quality.... ...about HoneyBaked (along with some fantastic recipes!) on our YouTube channel here OTHER THINGS TO KNOW: Physical dexterity and mobility...OperationsYoutubeFull timeTemporary workWork experience placementCasual workLocal areaFlexible hours
The Honey Baked Ham Company, LLC
Lutherville Timonium, MD3 days ago - ...From menus and nutrition to purchasing, operations, participation, and customer satisfaction... ...lead the enterprise data and analytics strategy, including the roadmap and platform strategy... ...on Instagram, LinkedIn, Facebook, and Youtube. This job advertisement should not be...OperationsYoutubeTemporary workWork from homeHome office
$22.79 - $26.78 per hour
...2-3 years of experience in social media strategy and content creation for a media organization... ...of social media platforms including YouTube, Facebook, Instagram, Twitter, and... ...local news and sports. The Company owns, operates and/or provides services to 177 television...YoutubeHourly payFull timeWork experience placementH1bLocal areaFlexible hoursNight shiftWeekend workEarly shiftSinclair Broadcast Group
Hunt Valley, MD4 days ago- ...2-3 years of experience in social media strategy and content creation for a media organization... ...of social media platforms including YouTube, Facebook, Instagram, Twitter, and... ...local news and sports. The Company owns, operates and/or provides services to 177 television...YoutubeHourly payFull timeH1bLocal areaFlexible hoursNight shiftWeekend workEarly shiftHunt Valley, MD2 days ago
- ...Claims Adjuster. Visit our website at to explore our offerings and view our 375+ Five-Star Google Reviews. You can also find us on YouTube at and Facebook at for additional resources and updates. APPLY HERE #AdjustersNeeded #CareerOpportunity #ClaimsAdjusterTraining...Youtube
- Municipal Employees Credit Union of Baltimore (MECU) is seeking a Director (Branch Manager) for the Commerce Center Branch. The role oversees branch operations with autonomy, driving deposits, sales, and staff development to meet organizational objectives while ensuring...Operations
$115.8k - $199.8k
...stakeholder needs and aligning analytics solutions with company strategy.Mentor and coach other analysts and their domains, fostering a... ....Lead development of improved visibility and more streamlined operations by enabling data driven decisionsProvide ad-hoc analysis and...OperationsFull timeFor contractorsLocal area- ...The role partners with the General Manager to shape the people strategy, oversee workforce planning, leadership coaching, and employee... ..., lead organizational development initiatives, and ensure HR operations and compliance align with business goals and a positive employee...Operations
- ...success of the business? Since its inception in 1957, Invited has operated with the central purpose of building relationships and... ...atmosphere. Reporting Structure • Reports to the F&B Director, Banquet Manager or Restaurant Manager Day-to-Day Assist...Operations
ClubCorp
Phoenix, MD2 days ago - ...direct messages, etc. (including but not limited to social media, YouTube, Glassdoor, news outlets, blogs and other digital mediums).... ...maintain and update search queries and dashboards using Boolean operators and key words related to McCormick. Determinedashboard refresh...YoutubePermanent employmentImmediate start
- ...the hospitality and service industry where people help drive the success of the business? Since its inception in 1957, Invited has operated with the central purpose of building relationships and enriching the lives of our members, guests and more than 17,000 employees....OperationsFull timeTemporary workPart time
ClubCorp
Phoenix, MD4 days ago - Sinclair is seeking an experienced YouTube Platform Lead to own strategy, performance, and operational excellence of our YouTube presence across podcasts, news stations, and social-first brands. You will shape strategy, optimize monetization, and guide a portfolio of channels...Youtube
- ...Program Manager is responsible for ensuring the effective daily operations, quality, and compliance of Anchor Home's residential, day,... ...of care, safety, and accountability.Reporting to the Program Director, the Program Manager plays a key role in strengthening program...Operations
Anchor Home
Lutherville Timonium, MD1 day ago $65k - $75k
...Program initiatives. You will be an integral member of the Sales Operations organization accountable for moving large projects through the... ...Program Customer needs within Tessco's organization to drive strategies and maximize outcomes related to ROI, customer satisfaction...OperationsTemporary workWork at officeLocal areaTESSCO
Cockeysville, MD2 days ago- ...accomplished senior executive to lead its Investment Department, overseeing philosophy, portfolio construction, platforms, trading operations, and strategic initiatives. This role ensures scalable, well-controlled investment operations, delivering an exceptional client...Operations
$15.6 per hour
...To: $17.60 To learn more about the position and what the company is up to, please follow us on: INSTAGRAM | FACEBOOK | YOUTUBE | TWITTER | PINTEREST | PERISCOPE SALON CENTRIC IS AN EQUAL OPPORTUNITY EMPLOYER AND AFFORDS EQUAL OPPORTUNITY TO ALL APPLICANTS...YoutubePermanent employmentFull timePart timeLocal areaShift workNight shiftWeekend workSalonCentric
Owings Mills, MD19 hours ago- ...business goals with the daily employee experience. You will partner with the General Manager and site leaders to shape people strategy, oversee HR operations, and drive organizational development. This role emphasizes coaching, compliance, and strategic workforce planning in a...Operations
- ...standards are met. YOUR TRACK RECORD Ability to safety operate a 14 ft. to 26 ft. refrigerated truck for local deliveries... ...out more about HoneyBaked - and get some great recipes - on our YouTube channel here OTHER THINGS TO KNOW: Requires long hours at...YoutubeTemporary workCasual workSecond jobSeasonal workLocal areaFlexible hours
The Honey Baked Ham Company, LLC
Lutherville Timonium, MD19 hours ago $115.8k - $199.8k
...stakeholder needs and aligning analytics solutions with company strategy. Mentor and coach other analysts and their domains, fostering... ...Lead development of improved visibility and more streamlined operations by enabling data‑driven decisions Provide ad‑hoc analysis and...OperationsFor contractors- ...the hospitality and service industry where people help drive the success of the business? Since its inception in 1957, Invited has operated with the central purpose of building relationships and enriching the lives of our members, guests and more than 17,000 employees....OperationsFull timeTemporary workPart time
- ...24 hours a day, 365 days a year. GET TO KNOW US! Find out more about HoneyBaked (and see some of our amazing recipes!) on our YouTube channel here OTHER THINGS TO KNOW: Physical dexterity and mobility to perform demands of the job which may include working with...YoutubeExtra incomePart timeCasual workSeasonal workLocal areaFlexible hoursShift work
The Honey Baked Ham Company, LLC
Lutherville Timonium, MD2 days ago - ...substitued, depending on product availability)! GET TO KNOW US Find out more about HoneyBaked (and get some delicious recipes!) on our YouTube channel here OTHER THINGS TO KNOW: Some of our seasonal associates will work at our regular HoneyBaked store location, and...YoutubeExtra incomeCasual workSecond jobSeasonal workLocal areaFlexible hoursShift workNight shiftEarly shift
The Honey Baked Ham Company, LLC
Lutherville Timonium, MD3 days ago $21.49 - $29 per hour
...treatment locations (when not assigned to an eating disorder treatment location, performs other duties as assigned based on program and operational needs) Provides administrative support as needed around mealtimes Ensures adherence to allergy‑safety system Administrative...OperationsContract workFor contractorsFor subcontractorWork at officeLocal areaFlexible hoursShift workNight shiftWeekend work1 day per week- ...strategic oversight of asset performance, financial analysis, capital planning, and alignment with business plans to maximize value and operational outcomes. The position partners with Executive Leadership, Finance, Operations and other stakeholders to assess portfolio...Operations
$75k - $80k
...As a 911 Call Center Program Manager , you will work with the Director and BCCRS in the development and management of the 911 Call Center... ...pilot. The Program Manager will be responsible for the daily operations of the 911 Call Center Program, clinical and administrative...OperationsFull timeTemporary workFlexible hoursShift workWeekend workDay shiftAfternoon shift$22 - $30 per hour
...Responsibilities ~ Perform other related duties as assigned Required Experience ~ Experience working in accounting operations for construction, architecture, engineering or other project based professional services company Preferred Experience...OperationsHourly payFull timeContract workH1bWork at officeJohnson, Mirmiran & Thompson
Hunt Valley, MD4 days ago- Stouffer Legal is seeking a Managing Attorney in Sterling, VA. This role is essential for overseeing legal operations and ensuring strong client service. As a vital member of the firm, you will be responsible for case management, team performance, and legal oversight....OperationsWork at office
- ...to delivery. The role involves processing orders, assisting in operations, and collaborating with teams to design thoughtful programs... ...sales, creative, production, and operations to translate brand strategy into scalable merchandise solutions and ensure an exceptional...Operations
$72k - $118k
...retirement advisors and consultants, to meet or exceed their operational and administrative needs. The Retirement Plan Manager (Consultant... ...operations of the plan* May support development of a service strategy, depending upon the client complexity and retention risk*...OperationsWork experience placementLocal areaRemote work1 day per week
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Director, YouTube Strategy and Operations. Be the first to apply!
Related searches
- senior operations technician Hunt Valley, MD
- special operations Hunt Valley, MD
- dental operations Hunt Valley, MD
- service operations leadership development program Hunt Valley, MD
- sales operations Hunt Valley, MD
- business operations intern Hunt Valley, MD
- vice president of field operations Hunt Valley, MD
- travel operations Hunt Valley, MD
- creative operations Hunt Valley, MD
- administrative & business operations Hunt Valley, MD