Analyst Email Marketing

Senior Analyst, Print Strategy

Our client is looking to fill the role of Senior Analyst, Print Strategy. The Senior Analyst, Print Strategy is responsible for leading and optimizing print marketing programs including Direct Mail and Omni Bagstuffers, while also owning the strategy and execution of complementary digital touchpoints. This role ensures cohesive, customer-centric experiences across channels, meeting the customer where she is and driving maximum engagement and business impact. The ideal candidate combines a strong consumer-first mindset with advanced analytical skills and strategic thinking to translate insights into scalable marketing strategies and innovation.

Location: Columbus, OH

Pay: $30/Hr

Responsibilities:

• Own end-to-end strategy and execution of print programs, including planning, forecasting, testing, and performance optimization.
• Develop and execute integrated print + digital channel strategies, ensuring digital touchpoints (e.g., email, site, push, sms and app experiences) complement print programs to create seamless, high-impact customer journeys.
• Define customer segmentation and campaign targeting strategies, partnering with analytics, finance and campaign ops teams to ensure the right message reaches the right customer at the right time.
• Lead campaign selection and audience planning, aligning customer selection with business goals, seasonal priorities, and iROAS benchmarks.
• Drive testing ideation and roadmap development, including hypothesis creation, test design, and measurement frameworks to continuously improve performance.
• Partner with Creative and Brand teams to develop clear, insight-driven creative briefs that align messaging across print and digital channels.

If you meet the required qualifications and are interested in this role, please apply today.

The Solomon Page Distinction

Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve.

About Solomon Page

Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results.