Revenue Operations Specialist

Revenue Operations Specialist Job Description

Cobb Technologies is seeking a Revenue Operations Specialist to own alignment between marketing strategy, sales execution, and internal systems. This role is responsible for ensuring our data, systems, and insights support scalable growth. This is a hands-on role for someone who enjoys building, improving, and maintaining systems while also helping architect where we're going next.

Key Responsibilities:

Marketing Technology and Sales Systems Ownership:

• Own and administer HubSpot (CRM, Marketing Hub, Sales Hub CMS) and it's integration with Salesforce.
• Manage and optimize integrations with third-party tools (e.g. ZoomInfo, event platforms, etc.)
• Maintain and oversee lead routing, lifecycle stages, pipeline structure and automated workflows
• Evaluate and implement new tools or enhancements that support long-term growth

Cross-Functional Collaboration

• Serve as the operational bridge between Marketing, Sales, and Leadership
• Drive alignment across the full revenue funnel- from lead generation through closed business
• Partner with sales & marketing leadership on pipeline visibility, stage definitions, and conversion optimization
• Document workflows, processes, and best practices to enable consistency and support scalable growth

Reporting & Analytics:

• Build and maintain end-to-end reporting across the revenue funnel
• Use data to identify high-value target audiences, segments, and industries for marketing and sales efforts
• Deliver insights on marketing pipeline health
• Support forecasting efforts with accurate, structured data
• Continuously improve attribution models

Experience & Skills:

• 3+ years of experience in Marketing Operations, Revenue Operations, or Marketing Technology
• Advanced experience with HubSpot (workflows, properties, lists, reporting)
• Experience working with and integrating Salesforce (preferred) or other CRM
• Technical comfort (APIs, data structures, automation logic)

Preferred Qualifications:

• Strong Understanding of:
  • B2B funnel dynamics
  • Attribution models and performance tracking
  • Lead Lifecycle design and optimization
  • Sales-marketing alignment strategies
• Familiarity with intent data platforms (ZoomInfo)
• Experience supporting events, webinars, or field marketing programs
• Experience documenting processes and building internal enablement resources

Our Culture

We take pride in being a high-trust, team-focused organization where people are supported, heard, and able to grow. Our Glen Allen, VA team works in person and enjoys collaboration, transparency, and shared problem-solving.

Benefits

• Competitive pay and advancement opportunities.
• Comprehensive health benefits and retirement plans.
• Generous paid time off.
• Pet-friendly workplace.
• Ongoing training and development.
• Employee recognition events.
• Opportunities to support youth and community initiatives through Imprint.

If you're ready to bring your expertise to a place where you are appreciated and your work drives real impact, we'd love to meet you. Apply today!