Paid Social Campaign Manager

Job Description

Job Description

Robert Half is looking for a Paid Social Campaign Manager to support performance-driven marketing initiatives for clients in Denver, Colorado. This contract opportunity with permanent potential is ideal for someone who combines strategic thinking with hands-on platform execution across major paid social channels. You will shape campaign direction, manage delivery from launch through optimization, and turn performance data into recommendations that help clients reach measurable business goals.

Responsibilities:

• Build and manage paid social programs across Meta, LinkedIn, Pinterest, and TikTok, overseeing strategy, setup, launch, and ongoing improvements.

• Develop audience approaches using first-party data, platform insights, custom segments, and lookalike modeling to improve reach and efficiency.

• Partner with creative and cross-functional media teams to align messaging, ad formats, placements, and campaign plans with client objectives.

• Monitor budget pacing, campaign delivery, bidding, and targeting performance on a daily basis, making timely adjustments to improve results.

• Run structured testing initiatives to evaluate creative, audience, and campaign variables, then apply findings to future optimizations.

• Produce clear performance reports that explain trends, key metrics, attribution considerations, and practical next steps for clients.

• Lead client discussions by presenting campaign updates, strategic recommendations, and growth opportunities in a confident and consultative manner.

• Support tracking and measurement needs through pixel implementation, conversion integrations, and coordination with tag management processes when needed.

• 3+ years of experience managing paid social campaigns with direct responsibility for planning, activation, and optimization.
• Strong working knowledge of Meta Ads Manager, LinkedIn Campaign Manager, Pinterest Ads Manager, and TikTok Ads Manager.
• Demonstrated success in client-facing work, including presenting results, guiding strategy conversations, and maintaining trusted relationships.
• Ability to interpret campaign data and convert digital marketing metrics into actionable business recommendations.
• Experience with audience development, first-party data usage, custom audiences, lookalike audiences, and A/B testing methods.
• Familiarity with tracking setup, pixels, conversion integrations, and Google Tag Manager support.
• Strong organizational skills with the ability to manage multiple campaigns, deadlines, and priorities at the same time.
• Experience with ecommerce measurement, product catalog campaigns, and attribution analysis is preferred.